Kikolani

MARCH 17, 2016

On the marketing side of things, it’s worth noting that: If you have video content on your site, you are more likely to retain visitors for longer than if you only have text. In a ReelSEO video marketing survey , 82% of respondents indicated that video positively impacted their businesses. Video editing apps for content marketing.

Video 100

Video Content Marketing Applications 100

Buzz Marketing for Technology

JANUARY 11, 2011

It occurs to me my definition of content often differs from their definition of content. I mean content that can be used for Inbound Marketing (hat tip to HubSpot who created the term) things that can be shared socially like blog posts, eBooks, videos, podcasts, research reports.

Feed 264

Feed Feedly News SEO 264

Kikolani

NOVEMBER 7, 2011

All I ended up doing was sleeping there, but it definitely the best three nights of sleep I’ve had in a hotel in a while. If you are trying to get brand advertising/sponsors, remember that brands like people with influence on multiple platforms. Why I Am Attending Blog World Expo 2011 Plus a 20% Off Discount Code.

Hotels 153

Hotels iPad eBook Screencast 153

Socialmedia.biz

FEBRUARY 24, 2019

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI.

ROI 132

ROI Social Media Airlines Proposal 132

Webbiquity SMM

MARCH 12, 2012

Another part of the confusion is based on the changing definition of “media.” What brand marketers can learn from PR by iMedia Connection. Social Media Marketing Social PR. ” Every print publication now has an online version.

Vocus 188

Vocus Press Release Tips Blogger 188

Waxing UnLyrical

OCTOBER 17, 2011

We recognized the enormous opportunity that social channels can offer and felt that we could really extend the reach of our brand voice by speaking directly with our customers. We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011. Do you have any favorite campaigns from 2011?

Banking 218

Banking Sentiment Campaign Team 218

Webbiquity SMM

FEBRUARY 28, 2011

List of Corporate Social Strategists for 2011. Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Nystrom – Digital Marketing Manager – Social Media, Red Bull. • Debbie Weinstein – Senior Director, Global Media, Unilever.

List 155

List Twitter Brands Microsoft 155

Diva Marketing Blog

AUGUST 29, 2011

Marketers anticipate Facebook, Twitter, blogs, video sites a la YouTube, niche communities and now Google+ will not only create awareness, support customer service but increase. Social media has become a one-stop shop for extending the brand. . does social media really fit as a branding tactic? That changes the branding game. .

Social Media 75

Social Media Brands ROI Authentication 75

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Is there an opportunity for you to do something different with your brand voice or style? Definitely. For social marketers, TikTok is becoming increasingly hard to ignore. Another common misconception is that brands don’t belong on TikTok.

Questions 105

Questions Banking Insurance HootSuite 105

Direct Marketing Observations

NOVEMBER 24, 2010

It started with an eye catching commercial developed by Wieden + Kennedy and ended with videos that have been viewed more than 40 million times and total brand views on the web that have been estimated to have surpassed 110 million. It was cool, different and most of all it was viral which is the holy grail for all digital marketers.

Social Media 201

Social Media Mashup Yahoo Mobile 201

ProBlogger

JANUARY 12, 2011

Welcome to the 2011 list of bloggers to watch. Biography jargon aside, he is one of my favorite examples of someone that combines personality marketing and no-nonsense advice to create a compelling blog. He positions himself as a comedian who has an irreverent outlook at blogging, social media, and marketing. Jordan Cooper.

Blogger 55

Blogger Communities Blogosphere Skills 55

Proactive Report

DECEMBER 16, 2010

This time last year I put branded content on my list of PR trends to watch in 2010. This trend definitely found traction in 2010 – content spend was at 33 percent of marketing budgets, up 11% from 2008. 2011 should be a very interesting year for PR. Do you have a content strategy in place? Follow me on Twitter.

Compete 72

Compete Content Marketing Trends 72

Convince & Convert

AUGUST 4, 2015

But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast! Jay Today (a Content Marketing Awards finalist for best short-form video series). Listen to the show on iTunes or Stitcher ). Content Pros.

Social Media 60

Social Media Marketing Badge Hosting 60

SocMed Sean

JANUARY 11, 2012

Tablets were definitely THE Christmas present of 2011! Little did I know… I had a shopping list of what I wanted to get her: Must have good eReading capabilities Must cost under $300 Must be a known brand (no off-brands that won’t be supported) Must be upgradeable Must be expandable What I settled on was the Nook Color.

iPad 244

iPad Tumblr StumbleUpon Digg 244

Twist Image

APRIL 20, 2014

I have no idea why anyone who is a professional digital marketer is not following and ensuring that all of his work (especially) his books are on the desk of everyone in our profession. He was the co-author of The Online Advertising Playbook back in 2007, then in 2011, he published Listen First! content marketing. business book.

Metrics 74

Metrics Advertising Consultant Research 74

ProBlogger

APRIL 17, 2013

I’ve had three separate shows, but nowadays tend to focus on just my New Business Podcast , which goes along with my brand as a blogger and entrepreneur. I can categorically say that starting and marketing a podcast has been extremely important, when it comes to my success as a blogger. Cool, right? Absolutely not. Let’s begin!

Directory 54

Directory URL Marketing RSS 54

Twist Image

JANUARY 29, 2011

Being a Chief Marketing Officer is no easy gig. That's nothing to laugh about and it creates a world of chaos for both companies and agencies who are trying to not only build a brand, but maintain some level of cohesion in the process. report titled, CMOs On Social Marketing Plans For 2011. What does this all mean?

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Ari Herzog

MAY 13, 2010

Dear Ari, We are regular readers of your blog and love your thoughts on marketing and branding. The study covers 64 brands and is based on surveying more than 1,000 consumers in the US during the first quarter of 2010. In fact in some areas people trust their peers more than the respective brand. AUSTIN, TX.,

Examples 122

Examples Press Release Marketing Study 122

Direct Marketing Observations

JANUARY 21, 2011

If you’re new to social media marketing, you might feel like you’re a little late to the game. Why in 2011 have some waited this long to do anything with social media? And why does mediocrity prevail for those marketers that have been doing it awhile? Funny thing though, it really doesn’t matter what your background is in 2011.

Social Media 166

Social Media Social Networking Class Case Study 166

Twist Image

OCTOBER 12, 2017

This has been a tradition since October 2011. If there were ever a definition for the word "survivor" it is Leah. cause marketing. content marketing. digital marketing. digital marketing agency. digital marketing blog. marketing agency. marketing blog. cause marketing. disruption.

Cause marketing 49

Cause marketing Advertising Content Marketing 49

Waxing UnLyrical

OCTOBER 18, 2011

In the first half of 2011, Facebook’s revenue hit US$1.6 That doesn’t mean, however, that brands that blatantly defy the guidelines aren’t taking a risk. And any serious thought as to how social media might actually change the way brands communicate with audiences in a mutually beneficial way is left by the wayside.

Hotels 151

Hotels Guidelines Project Groups 151

Convince & Convert

JULY 7, 2011

I received two emailed press releases with no cover note and no personalization or explanation of any kind from Braintrust Marketing & Communications in Las Vegas (presumably the agency for Buca di Beppo). average, based on Comscore’s findings to that effect in May, 2011). We’re Crazy About Likes. And what now?

Press Release 152

Press Release comScore Cost ROI 152

Convince & Convert

APRIL 1, 2016

Gartner knew this was coming way back in 2011 (five years in the marketing landscape is an eternity). Think of all the brands you follow or interact with on Facebook. You smirk at the brand trying to be engaging and type, “Oh yeah!” Get more content like this , plus the very BEST marketing education, totally free.

iPad 60

iPad Sentiment Sports Upcoming 60

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM. Perspective is so important in determining true influence, and there is no platform on that market today that can even partially account for the differences in strategic location and context to make influence mapping something to bank on.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Direct Marketing Observations

SEPTEMBER 29, 2015

Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? It’s either an integral part of every marketing plan or it does have some role. In 2015 we can measure so much more in social than we did back in 2011. Let’s hope so! That’s a given.

Social Media 100

Social Media Collaboration Team Resources 100

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Diva Marketing : Let’s talk blogs!

Travel 75

Travel Hosting Social Media Influencer 75

Later

MAY 6, 2020

In the following post, we look at how different social platforms are compensating creators and what this means for brands. . According to the New York Times , Jenna Marbles was making more than six figures by late 2011. But as more platforms incorporate revenue-sharing, this could definitely change. Let’s get started!

Instagram 64

Instagram YouTube Compete Platform 64

Convince & Convert

MARCH 26, 2013

Actually, Facebook itself started this rumor in February of 2012 at the Facebook Marketing Conference in New York. We assume that the metric records fans and non-fans in the absence of a more specific definition from Facebook. By definition, Facebook users are not permanently connected and cannot see all your posts. Paid Reach.

Metrics 167

Metrics Statistics Organization Influencer 167

Later

MAY 27, 2020

In the following post, we look at how different social platforms are compensating creators and what this means for brands. . According to the New York Times , Jenna Marbles was making more than six figures by late 2011. But as more platforms incorporate revenue-sharing, this could definitely change. Let’s get started!

Instagram 55

Instagram YouTube Compete Advertising 55

Waxing UnLyrical

SEPTEMBER 30, 2010

Id definitely recommend watching a few of the other vloggers vids. Great point about personal branding. I think blogs and podcasts also help with personal branding and getting your thoughts out there, but the great thing about vlogging is that it provides a space for those who are stronger in visual+auditory-learning and thinking.

YouTube 135

YouTube Postrank Class Tourism 135

Pixlee

OCTOBER 27, 2016

You know your brand inside out. In fact, 86 percent of businesses have integrated use-generated content into their marketing platforms. Explore: User-Generated Content Definition. Essentially, user-generated content (UGC) is content that is produced by the consumer and describes their experience with a brand.

UGC 40

UGC Content Statistics Hotels 40

Waxing UnLyrical

NOVEMBER 19, 2010

While Im not familiar with Kpop, this case probably has multple applications to companies and clients who deal with similar defamation issues with regard to their or their products brands. Yes, its definitely wise to consider what avenues will reach a majority of your stakeholders. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

NOVEMBER 23, 2010

Get Shareaholic test Filed under Blogging for Grasshoppers , Guest Posts , Marketing , Social Media | Tags: advertorial , best practices , jackson wightman , pay for play | Comments (8) Site settings comment help? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Class 184

Class Blogger Issues Review 184

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: This data is compiled here.

Marketing 264

Marketing SEO Case Study Small Business 264

Ari Herzog

AUGUST 3, 2012

The year was 2009 when I started walking down the road toward self-employment as a digital media auditor, marketer, and trainer. But, like so many other startup situations, that job turned into so many more things: advertising manager, PR representative, guerilla marketing manager, and yes, social media manager. It’s been a passion.

Social Media 101

Social Media Startup Energy Meeting 101

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Diva Marketing : Let’s talk blogs!

Travel 40

Travel Hosting Social Media Influencer 40

Kikolani

SEPTEMBER 19, 2012

Well, today I want to help guide you through the raft of marketing, advertising and self-promotion and help you be better informed, based on 5 key metrics and let you in on a dirty little secret – you’re already doing it, you just don’t know it yet. It has many definitions, many forms, many styles. But What Is It?

Privacy 130

Privacy Exercises Data WordPress 130