Buzz Marketing for Technology

JULY 28, 2008

During my blogging over the past four years I have pointed several times previous to an article in The Economist from January 2006 titled The New Organization ( The way people work has changed dramatically, but the way their companies are organised lags far behind. . Web Commuting. Web Commuting. Semantic Technologies.

Organization 100

Organization Review Web 2.0 Tools 100

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Note how I bolded a specific term: web hosting. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

This is a guest post from Shevonne Polastre, who wrote this article on behalf of TopHost.Gr , a Greek web host that offers shared hosting. Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. GetSatisfaction provides a way for companies to do that.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

JULY 15, 2009

It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. It doesn’t end there, though.

Communities 170

Communities Marketing MySpace Yahoo 170

Buzz Marketing for Technology

JULY 24, 2008

December 2006. November 2006. We have other people at my company who worry about that kind of thing. *Â? Research is part of the prcoess that allows you to lay the foundation knowledge you have created. Research is how you build up knowledge of a particular area in order to have anything to share. December 2007.

RSS 100

RSS Plaxo Meme Telecommunications 100

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

James Adams is a writer and researcher who works at CartridgeSave , an online specialist supplier of printer cartridges based in the northern English city of Manchester. Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM.

Brands 236

Brands Handbook MySpace Construction 236

Buzz Marketing for Technology

JUNE 27, 2008

According to Nature in ‘ Six degrees of messaging ,’ computer scientists at Microsoft Research Redmond lab have logged a full month of instant messengers using — logically — Microsoft Messenger. This study has been led at Microsoft Research Redmond lab by Eric Horvitz and Jure Leskovec, who was an intern at the time.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Techipedia: Tamar Weinberg

APRIL 22, 2010

For example, if you wanted to research historical information, like to learn what year World War 2 ended; or if you wanted to find out how many games your favorite professional team won last year, a traditional search engine will get you this information. © 2006-2010 Tamar Weinberg. Accelerated by MaxCDN Content Delivery Network.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Buzz Marketing for Technology

JUNE 27, 2008

It is the younger generation that Tom mentions as possible change agents who use web 2.0 s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 December 2006. Web Advertising. Web Services. More info here.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Tagged as: media snackers , social media , web 2.0 { 6 trackbacks } Media, Mm Mm Good! I guess I shouldn’t be surprised though, misery loves company right? © 2006-2010 Tamar Weinberg. My friends, do you respect media snackers? Blogging Experiment November 2, 2007 at 10:02 am How Do You Feed MediaSnackers?

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. As a PI, I researched trademarks and products that may have had conflicting names with existing trademarks and I reported on the findings. © 2006-2010 Tamar Weinberg. All rights reserved.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. © 2006-2010 Tamar Weinberg. Guess what?

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

JANUARY 12, 2010

I’ll admit (a little secret of mine) that I initially befriended a few folks I admired on TV (specifically, 2006-2007′s Beauty and the Geek) but since I have no personal connection to the guys, I deleted the non-genuine contacts. And if it’s not worth it to you, there’s always that opportunity to disable that account.)

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Diva Marketing Blog

SEPTEMBER 7, 2009

In 2006, Dede saw a huge void in compelling and relevant online publications for young women of color. Her experience spans a variety of industries including consultative relationships with companies such as UPS, Bizjournals.com, Realestate.com, and Lendingtree.com. s effects on urban entertainment.

MySpace 56

MySpace Marketing Web 2.0 Forums 56

Bare Feet Studios

JANUARY 31, 2008

I did a lot of research over a three month period, looked at all the big datacenters, some of which are no longer around, and finally decided on Verio. But application server preferences aside, the first thing any company should do is not skimp on their hosting provider. Verio is more expensive and very stingy on hard drive space.

Twitter 40

Twitter Hosting Upcoming Conference 40

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JULY 15, 2010

As my company builds out our first blog- there are great tips in here, thank you. In a very competitive subject about business performance dynamics, I attempt to add my own views ideas and research rather than doing regurgitate business newsy stuff. © 2006-2010 Tamar Weinberg. Reply Shana July 15, 2010 at 2:47 pm GREAT POST!

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters? An audience just sits and listens.

Communities 237

Communities Twitter Web 2.0 ROI 237

Buzz Marketing for Technology

JUNE 27, 2008

Transforming from elearning practitioner to academic researcher and deliberationist. At the time of writing this introduction (August 2006), no particular product or service exists that can definitively be categorised as a PLE, although some prototypical work is in progress. In January 2006, Blackboard Inc. ,

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

In the past few months, I’ve dealt with companies who are unfortunate victims of bad links in Google, but those links refer to incidents that are years old (and are even resolved). Public safety comes first but reputation management is something the company may want to engage in. What is more important to you?

Reputation 125

Reputation Chemicals Issues Consultant 125

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Before joining Adobe in 2006, Ann was vice president of sales and marketing at Intel Corporation. Meghan Biro.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog. Instead of emailing a blogger to include your company’s service in a specific blog post that has already been in the public arena for three years, comment on the post.

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Buzz Marketing for Technology

JULY 22, 2008

Research value. Remember: these grades are in the context of what is valuable for researchers, and particularly business researchers in an enterprise. My grades: Group Function Capability:A Research Value: B Design/Interface/Ease of Use: A- Fully Featured: A Blue Dot 3.4 (B+). Group function capability. Magnolia 3.75

Social Bookmarking 113

Social Bookmarking Sharepoint Groups Groups 113

Techipedia: Tamar Weinberg

MAY 28, 2010

Social media rocks because it’s one of the most amazing tools for “free&# market research. That’s one of the biggest reasons for companies not to engage in social media at all. I’m just starting our company blog and great rules to live by! Let’s take a look at some lessons, takeaways, and tips.

Social Media 278

Social Media Strategy Yahoo Communities 278

Buzz Marketing for Technology

JUNE 23, 2008

as Blackboard and Web CT have become the norm for. Keywords : Wiki, Course Management, Collaboration, Web 2.0, Mindel & Verma, 2006). Duffy & Axel, 2006, p. for research projects; participate on signup. Mindel & Verma, 2006; Guth, 2007). Duffy & Axel, 2006). As Internet.

Journal 142

Journal Wiki Class Collaboration 142

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s 2006. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

DECEMBER 22, 2009

For a big company account, it’s difficult to actually engage all day long (and all week long, especially if you’re a 9-5 shop). Even if you’re a small company, the keyword following options are superior, and it’s a lot of fun to actually get statistical data to see how well you’re doing.

Applications 179

Applications Review Statistics URL 179

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. People do not want to hear from companies as represented by marketers, they want to hear from other people.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Reply Ken Wohl February 11, 2010 at 1:08 am In the coming month I’ll be be contacted bloggers that either my company has already built a relationship with or that are within my company’s niche.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Social Media Marketing Tactics (SEOmoz): Jane Copand, the Web 2.0

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Social Media Strategery

AUGUST 23, 2009

As I combed through old emails and files, I thought back to 2006 when I first realized that social media was a game-changer in the government space. Since that first day back in 2006, when I realized the opportunities that social media presented me, my company, and my government, I have evolved from an opportunist to a leader (I hope!),

Social Media 128

Social Media Gov 2.0 Wiki Comments 128

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# Word travels. You can do better.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 29, 2010

Reply Todd Mintz July 29, 2010 at 1:40 pm If I think the person is just after free information, I give off a “skunk smell&# sorta vibe…it usually scares them away : ) Though I’m a bit of a sucker for a free meal (if I like the company I’m with)… Reply Tamar Weinberg July 29, 2010 at 1:45 pm LOL, I do hear you.

Products 267

Products Consultant Price Social Media 267

Buzz Marketing for Technology

JULY 24, 2008

One of my SMEs mentioned today how she wants to learn more about Web 2.0 I think she’s struggling a bit with the idea that the company would benefit from her spending some time on personal growth. December 2006 (2). Read/Write Web (33). Research (2). June 26, 2008. Image citation. photostream.

List 100

List Creative Commons RSS Skills 100

Techipedia: Tamar Weinberg

APRIL 8, 2010

Research these potential influencers to get a handle on their credibility. A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word. As representatives of companies, your personal brand should align at least professionally with your company brand.

Social Media 268

Social Media Marketing Policies Sysomos 268