Ignite Social Media

NOVEMBER 17, 2022

Brandwatch is a digital consumer intelligence platform founded in 2006. From monitoring who’s talking about what in real time to getting deep insights into how you’re doing as company or brand reputation wise — this software has everything anyone could need when marketing online today. Read review here. BrandWatch.

Social Media Management 85

Social Media Management Social Media Tools HootSuite 85

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Reputation Management.

Social Media 278

Social Media Strategy Yahoo Communities 278

Proactive Report

FEBRUARY 8, 2010

Back in 2006 while I was working a paper with Rok Hrastnik we called the phenomenon of online buzz and reputation The Power of Voice. Nestle is embarking on an emergency online PR campaign to restore its reputation amid sustained criticism on the internet, reports PR Week UK. Nestle has now joined the list. The reason?

Reputation 71

Reputation Case Study Blogger Policies 71

Waxing UnLyrical

NOVEMBER 15, 2011

As a student of American University from 2002 to 2006, I found politics a bit too vicious for my liking. Attack ads are a cornerstone of political campaigns because dragging your opponent through the mud is a fast way to gallop toward an ever-so-special seat in a fancy delegation or council. Guest post by Daniel J.

Case Study 217

Case Study Study Comparison Reputation 217

agora pulse

JANUARY 25, 2021

Some of their tasks include: Creating a buzz around new promotions and campaigns. Fast forward again to 2006 and the original Brat Pack of social media networks (Facebook, Twitter, and Linkedin) has been launched. To safeguard online reputation. Your reputation is what people say about you when you’re not there.

Communities 112

Communities Forums Disqus Social Media Management 112

Techipedia: Tamar Weinberg

OCTOBER 28, 2014

In 2006, social media was building steam in the United States. I recently worked with a high profile hospitality brand that hired an extremely reputable US-based firm. After a mere 12 weeks, the brand realized this agency was simply posting to social media with no strategy. (My And make their marks they did. No one listened.

Digg 213

Digg Marketing Social Media Feed 213

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Reputation Management. Web Development and Website Strategy. SEO: Strategy. Definitive Guide to Social Media Strategy Before Tactics (Online Marketing Blog): This is a fascinating interview piece by Lee Odden who asked dozens of digital marketing experts for their take on social media strategy versus tactics.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Bill Hartzer

MAY 26, 2010

Visible Technologies – This social media tool focuses mostly on putting into action effective social media strategies. The tools used within Buzzlogic helps customers build and optimize their advertising campaigns across the biggest collection of website content on the internet.

Cymfony 152

Cymfony Social Media Tools SM2 152

Small Business Mavericks

FEBRUARY 4, 2011

But let’s qualify that: This assumes that you are running these campaigns. If you are not operating a pay-per-click marketing campaign, then that point obviously does not apply to you. If you are not operating a pay-per-click marketing campaign, then that point obviously does not apply to you.

Small Business 115

Small Business Press Release Case Study Adwords 115

Ignite Social Media

FEBRUARY 2, 2023

Facebook opened to the public moving away from colleges in September of 2006. Lesson 3: Reputation is fragile, so plan for mistakes. We tell many of our clients to do less content when we create a strategy for them. Knowing that, you need escalation strategies. That same year, Tumblr, Friend, Feed and Justin.tv

Influencer 85

Influencer Social Media Hubspot Travel 85

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. If your business is already on the social web, you will need something to help you improve on your campaigns. You will be able to gather enough data from your own campaigns to help you improve your online marketing.

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s 2006. A Corporate Guide for Social Media (Forbes): Forbes actually gets it when it comes to social media strategy in the workplace. How to Create Measurable Objectives (Altitude Branding): We’ve talked about goals and strategies as it relates to social media marketing, but let’s break them down even further.

Marketing 265

Marketing SEO Journal Engineering 265

Socialmedia.biz

JUNE 8, 2018

With the aid of the available social media monitoring tools, business people in the world can now track business trends, communicate with their customers and prospects, analyze the performance of their services or products, manage reputation, perform market research and perform other essential promotional activities. AgoraPulse.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Here’s how this works : In the Internet Marketing Best Posts “series,&# I take posts that are typically timeless — they’re not confined to a specific event or news occurrence — they’re valuable for the long haul in terms of Internet Marketing and creative strategy. Laura Callow tells you why.

SEO 162

SEO Social Media Marketing Reputation 162

Small Business Mavericks

MAY 2, 2011

However, successful e-mail campaigns generally produce a higher response rate. One Response to “Why E-mail Marketing Still Works&# residential listings says: May 7, 2011 at 11:54 am E-mail marketing is still a sure way fire marketing strategy. With e-mail, a much lower response means a higher profit margin.

Marketing 70

Marketing Case Study Press Release Small Business 70

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. 7 Benefits to Engaging in Social Media Marketing (Search Engine People): Jeff Quipp explains why an SMM strategy is important for any business.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Laurel Papworth

FEBRUARY 13, 2010

Compare this to 2006. Forrester Ladder 2006. 14 As a result, more than 14,000 became Telstra Active Supporters, campaigning to put regulatory issues on the national agenda. Australia: Senior Citizens on Facebook over 55’s is a post from: Laurel Papworth- Social Network Strategy. Related posts. Speaking 2009 (1).

Hitwise 110

Hitwise Facebook Statistics Social Networking 110

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. In a brand evangelism strategy, you’d take note of those who feel good about what you are doing: they already represent your target audience. As such, it would be foolish not to embrace them.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Think about redoing your Twitter strategy if all you plan on doing is broadcasting. Since, almost more than half of the internet users are using twitter so it can also market their products and services through ad campaigns in twitter. As we all know twitter is the best applicable business effective campaign today.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. How do I craft a corporate strategy for blogging ? © 2006-2010 Tamar Weinberg. Great content, #2, works across the board for social media.

Communities 170

Communities Marketing MySpace Yahoo 170

Convince & Convert

NOVEMBER 2, 2023

Warren Buffett, investor and philanthropist, understood both the power and the fragility of brand: “It takes 20 years to build a reputation and five minutes to ruin it. Whatever your long-term strategic aims, remember that authenticity and consistency should be at the heart of your branding strategy.

Brands 78

Brands Apple Case Study Fashion 78

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

You need to determine what kind of strategy you’ll implement. You’re not yet a social media marketing expert, not unless you’re consistently applying your skills to different and unique campaigns and initiatives. In social media marketing, some people are hired to build buzz about a specific campaign.

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. © 2006-2010 Tamar Weinberg. Some people get that.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

APRIL 8, 2010

Once you fire up your social media strategy, it doesn’t travel as fast as that silver bullet either. Social media is a continuous effort, not something that is only campaign-based. Campaign-based social media marketing only works when it complements continuous social media marketing. Do you know what that means?

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Viral content marketing is and should be the topmost priority of any online marketing campaign. Reply Tinzley December 9, 2009 at 10:14 am Tamar, this is great information. I stumbled across your site and was like, wow! Because I happen to be reading your book right now.

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

JULY 7, 2010

Sadly, that same strategy was passed onto the client’s Twitter feed as well; with the exception of a single @ in a full month (that was a response to a question), the entire Twitter account was fully automated. The success of a social media marketing campaign strongly revolves around engagement.

Social Media 251

Social Media Klout Influencer Feed 251

Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. This month’s topic is “Online Reputation Management.&#

Social Media 40

Social Media Tourism Blogger Upcoming 40

Diva Marketing Blog

JUNE 10, 2009

Criteria : using social media as a marketing strategy for your business ventures or helping clients use social media as a marketing strategy. Began in social media marketing Started using Social Media marketing in the Fall of 2006. My thoughts are that this is a work in process. it all comes down to the relationship.

Social Media 53

Social Media Real Estate B2B WordPress 53

Techipedia: Tamar Weinberg

JANUARY 23, 2008

In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be. Develop a strategy that is yours and cannot be challenged. Reply Saporito January 29, 2008 at 12:49 pm I appreciate immersive marketing strategies. This shouldn’t come as a surprise.

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Two days ago, they launched a new campaign to replace the old one. Pam says “I think their efforts are fantastically smart from a business perspective. It’s pretty specific.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JULY 29, 2008

An Interview with Language Trainers, Creators of the Accent Game by Tamar Weinberg on July 29, 2008 Share If you haven’t yet seen the Language Trainers Accent Game , it has won the “best viral marketing strategy of 2008″ (in my eyes). Tamar : What does your company do? my favorite to this day is “will it blend&#.

Marketing 103

Marketing Film StumbleUpon Project 103

Techipedia: Tamar Weinberg

MAY 28, 2008

What I do think, is that this video raises important questions — like whether or not we know we’re being marketed to; and how successful a marketing campaign can be if it doesn’t tie in to the product or branding or encourage us to take some form of action. © 2006-2010 Tamar Weinberg. All rights reserved.

Meme 113

Meme Marketing Digg StumbleUpon 113

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MARCH 10, 2010

Link Building : Part of a search engine marketing strategy includes the process of building relevant links to your website. Pay Per Click Marketing : PPC is another search engine marketing strategy that utilizes contextual advertising; based on a search query or the content of a web page, ads will appear. Word travels.

Marketing 240

Marketing How To SEO Training 240

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. Jay, do you think this is a result of a lack of strategy, leadership, or clarity on the objectives?

Social Media 120

Social Media Content Analysis Sports 120

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. Perhaps you’ve prepared really well for what you thought would be a great viral video campaign, only to find out that the audience does not care in the slightest. © 2006-2010 Tamar Weinberg.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

APRIL 14, 2010

Social media needs to be coupled with a creative strategy for maximum effectiveness, especially as everyone and their mothers join these sites and services to market themselves, their services, or their products. It’s not just boring at times, it could be hazardous to your other campaigns too. And it must be a win-win.

Social Media 267

Social Media SEO Blogger Communities 267