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Search Engine Optimization Tip: Include Keywords in URLs

Bill Hartzer

Think about your niche market for a moment. You also need to find out what the leader in search engines, Google, has to say about it. Until 2005, Google was putting all of the emphasis on the websites that had keywords in their domain name.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. Additionally, Google has revealed that YouTube users often search for ‘how to’ videos and other ‘search engine-like’ queries.

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Search Engine Optimization: Search Engine Ranking Problem Solved for a Reader

Bill Hartzer

Perhaps in response to one of my recent blog posts about search engine ranking problems , I got an email today from James who owns a website called 4insure dot net. He asked me if I would take a look at his web site and see if I can figure out why he is having search engine ranking problems. getting penalized for incoming links.

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Conductor Searchlight Search Engine Optimization System Launched

Bill Hartzer

Conductor, a SEO ( Search Engine Optimization ) technology company, has launched Conductor Searchlight , a full-featured search engine optimization (SEO) operating system. Conductor Searchlight helps you prioritize your efforts and gives you insight into which SEO techniques are most likely to garner you top rankings in the engines.

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Why Every Brand Should Have a YouTube Channel

Socialized

Your brand will accomplish your marketing goals by well-optimized images. YouTube is the second most popular social media site in the world and is only exceeded by Facebook, ever since it was introduced in 2005. YouTube is, just after parent organization, Google, also the second most powerful search engine.

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Search Engine Optimization Horror Story Contest Launched

Bill Hartzer

Do we really need another Search Engine Optimization (SEO) contest ? This Search Engine Optimization is different. They’re looking for Search Engine Optimization Horror Stories, extreme examples of cases where Search Engine Optimization efforts have failed. Andy Beal, Marketing Pilgrim. Who are the judges?

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How to Use UTM Parameters to Track Social Media Success

Hootsuite

And they work with Google Analytics. If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Campaign source.