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What is Good Engagement Rate?

Oktopost

Matt even shares what his magic formula is to turn social activity into dollars for the business, and hint: it’s not by looking at engagement rate. In 2002, he went back to his roots to work with web development agencies that were developing marketing departments to respond to the need for SEO.

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Learning to Say…

Waxing UnLyrical

To prioritize our workloads, to avoid hastily jumping into activities without a plan for gain. As we grow, we set patterns: busy periods and way-too-much-time-for-Twitter periods, and rinse-and-repeat activities that build and cement our business and relationships. It’s hard to follow that advice, especially when we most need it.

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The Effect of Gamification on Marketing

Small Business Mavericks

It really is a made-up word, in fact — somewhere around 2002 a guy named Nick Pelling came up with the term to describe what his job involved. Gamification sounds like a made-up word, doesn’t it? Oxford Dictionaries have this definition of gamification : The application of typical elements of game playing (e.g.,

Marketing 122
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Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

LinkedIn launched in 2002 to help business professionals network and connect. 303 million monthly active users. Bonus: Download a free guide to discover four time-saving tools to help you grow your LinkedIn network faster. Includes one tool that lets you schedule a week’s worth of LinkedIn updates in just three minutes.

LinkedIn 138
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Writing What They Don’t Want To Read: Bad News In Print

Waxing UnLyrical

” The active voice can easily put you in a tight spot, which is why you may have noticed so many communications like this use passive voice. Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. This is harder than it seems.

News 187
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Mathemagenic " Reasons for using weblog to keep information bits

Buzz Marketing for Technology

Sharing information via a weblog is not a specific activity, but a by-product of writing. December 2002 (41). November 2002 (15). October 2002 (58). September 2002 (34). August 2002 (78). July 2002 (34). June 2002 (10). Communication and information sharing. July 2003 (46). June 2003 (12).

RSS 113
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The Serious Goings-On Behind The Social Networking Scene

Waxing UnLyrical

And by that I don’t mean the same activity over and over. Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. Speaking only for myself, I can say I didn’t jump into it blindly.