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Social Media Cupcake Thoughts

Diva Marketing Blog

As with social media. The Social Enterprise - Social media's impact is not confined to the department that initiated the tactic or program. What is the value of longevity of a post or review? I thought a "cupcake" post of several 'tastes' of ideas, instead of just one, might be a fun way to celebrate with you.

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Beware! The Social Media Dog Strategy Mentality

Diva Marketing Blog

If your organization is new to social media, or if you jumped in without an enterprise direction, I would encourage you to spend some time on Step 1: Align the Enterprise. Step 1: Align the Enterprise. Develop the Social Enterprise . Step 2: Build the Strategy.

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Enterprise 2.0 Conversations

The Marketing Blog

Enterprise 2.0 The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0 Share this: StumbleUpon Digg Reddit 5 Comments Filed under Web 2.0 Conversations (themarketingblog.wordpress.com) [.] layer and the nature of challenges being faced by organizations for its adoption.

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Friday Fun: Top 13 Reasons to Halloween "Toilet Paper" A Social Media Strategy

Diva Marketing Blog

Nondisclosure of paid posts or reviews of comp'ed products services comes with tricks of its own. Not listening to your customers' who take time to express their pleasure and concerns in the social world is a sad trick for both customer and company.

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"Will Social Media Change Our Behavior?"

Diva Marketing Blog

How will job descriptions and subsequent annual reviews and raise incentives change for "indirect customer engagement jobs that include social media participation? This is part of a concept I've been talking about for a long time but finally beginning to explore in more depth - The Social Enterprise.

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Why brands transition from Social Studio to Sprout Social

Sprout Social

Sprout is a social team favorite for a reason. Our intuitive social media management tools have been recognized by G2’s Best Software Awards —which ranks software companies and products based on authentic, timely reviews—for seven consecutive years.

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This weeks #socialmedia tweetchat topic: Engagement Through Customer Service: Your Contact Center & Social Media

Direct Marketing Observations

Contact centers are traditionally very strong with telephone support so incorporating online social media into contact centers is certainly a challenge. There may be nothing more important however to developing a truly social enterprise than incorporating the contact centers in a meaningful way. The challenges abound.