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7 Tactics for Promoting Your Brick-And-Mortar Business Online

The Social Media Incubator

Here are our top 7 tactics for promoting your brick-and-mortar business online: Press release distribution – Have something newsworthy in your business to talk about? Write a press release and distribute it online to services like PRWeb. You don’t have to be an online business to do so.

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Diigo: A PR Tool for Social Media Releases

Proactive Report

While I have been researching the elements needed to make a press release relevant in the digital age I’ve become a big fan of Diigo. One of the additions to a social media news release that journalists find useful is a bookmarked research page with all resources and notes they might need to write the story.

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9 Must-Have Online Newsroom Features

Proactive Report

There’s just a list of press release headlines with a link to the full release. The public and the media want visual content. Connect to the brand’s social media channels. Make it the one-stop venue where the public and the media can find information and news about the brand. PR contacts.

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10 Marketing Techniques for Content Marketers from Traditional Advertising

Writtent Blog

Traditional advertising methods, like print ads and television commercials worked incredibly well until the average consumer owned a smart phone. Corporate and personal brands strive to get noticed on social media, sometimes regardless of the cost. Be Worthy of a Press Release.

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Create and Optimize Visual Content: a new PR skill

Proactive Report

as many views when a press release contain a photograph. Note that visuals are also a huge factor in increasing engagement – one of the social media metrics we’re advised to track. Shooting – with a camera, an iPad or a smart phone. This is consistent with research by Dan Zarrella of Hubspot. Editing images.

Skills 101
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62 Experts Share Their #1 Actionable SEO Technique

Writtent Blog

Build a relationship with them, and leverage this relationship to get content published on their blog and pushed out on their email list and social media channels. He’s been working in the online marketing industry for over 3 years from website audit, link and content development, social media and search engine optimization.

SEO 0
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32 Experts Share Their Best Blog Post Promotion Tips

Kikolani

This enables them to easily promote your content to their favorite social channels. See it implemented at Social Media Examiner. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast. Link out to bloggers with large followings.

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