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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B 279
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Second Screen TV - Research

Diva Marketing Blog

On goes the TV set, you flip open your tablet and smart phone ready to watch. The results, which they shared with the industry, TV Viewing and the “Second Screen” – What Audiences are Doing with Mobile, Tablet Devices, is a report based on the CivicScience data collection and research platform. Diva Marketing : Thanks Joel!

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Second Screen TV - Research

Diva Marketing Blog

On goes the TV set, you flip open your tablet and smart phone ready to watch. The results, which they shared with the industry, TV Viewing and the “Second Screen” – What Audiences are Doing with Mobile, Tablet Devices, is a report based on the CivicScience data collection and research platform. Diva Marketing : Thanks Joel!

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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Almost half of all Americans (47%) now get some form of local news on a mobile device. Apple released the first iPad in April of 2010 and sold 3 million within 80 days. With apps for different film techniques, and edit software available on phones as well as tablets, the world of media has changed forever.

Journal 99
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Diigo: A PR Tool for Social Media Releases

Proactive Report

I’ll be presenting this research at the PR News Digital Summit in NYC on October 5th. As your bookmarks are stored in the cloud they can be accessed via any mobile platform that Diigo supports. the Diigolet is also available for the iPhone and iPad. Diigo also offers a web?based

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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Really smart guy, Eric : Yep. So mobile devices are on track to be the dominant email platform over desktops and laptops by the end of this year.

Hubspot 114
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189: How to Create Amazing Videos for Your Blog Using Your Smartphone

ProBlogger

Recently at SMMW I bumped into a fellow Aussie by the name of Justin Brown who was doing a workshop on how to create great video using the camera that most of us already own – the one in our smart phone. Objection number two that I get is pretty much what you mentioned before, I’m not confident enough to present on video.

Video 29