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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

  She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter). Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.”

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B2B Social Media Strategy for a Post-COVID World

Oktopost

As the source of more than 80% of their social media leads , LinkedIn has always been the bright center of the universe for B2B marketers. With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever.

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Facebook Live Video: The Complete Guide to Live-Streaming for Business

Hootsuite

As with any kind of social content, engagement is key on Facebook Live video. It can be tricky to keep up with audience comments if you’re the one hosting the video. You can then share these as regular Facebook videos, or post them to other social networks. Holidays, trends, and special events.

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23 Simple Ways to Increase Facebook Engagement (Free Calculator)

Hootsuite

Calculate it on a post-by-post basis or for an entire campaign — for any social network. Whether it’s sharing some behind-the-scenes content, presenting some honest and vulnerable emotions, standing up for your values or sharing a funny meme that acknowledges relatable experience, audiences are hungry for authenticity.

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Everything Social Marketers Need to Know About Generation Z

Hootsuite

Whether accessing social networks, chatting, watching videos, or looking at maps, Gen Z is most likely doing it on their mobile devices. Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. Late Night show hosts share Tik Tok content on their programs.

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20 Important TikTok Stats Marketers Need to Know in 2020

Hootsuite

Thinking about adding TikTok to your social media marketing strategy? These TikTok statistics will help you tell the forest from the memes. Bonus: Want to know how a viral social video creator makes millions of dollars in sales? TikTok is the sixth largest social network. Download the free guide now.

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