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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Social networking gives sponsors and clinical trial coordinators the ability to target a vast group of e-patients. 3)Target Specific Patient Groups. When looking to reach potential patients, coordinators need to take into account just how unique and diverse a group of people in a given demographic can be. Twitter Analytics.

Research 194
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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Imagine this one angry, snubbed or ignored customer is an influencer with thousands of loyal followers who have millions of other followers combined. Regeneron Pharmaceuticals. Identify Relevant Groups, Communities. Groups and communities enhance the feeling of community , which is core to social media. Fast Retailing.

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How AI insights improve decision making

Sprout Social

A study by Boston Consulting Group found that companies using AI insights for personalization saw sales gains of 6-10%, which is two to three times greater than those not using AI. Visualization helps you identify trends and outliers in the data, offering a granular view that can influence decision-making.

Sentiment 105
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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Financial Services. • Ken Hittel – Vice President, Corporate Internet Dept.

List 155
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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

By mode of communication, I mean written vs. visual vs. oral, one-way vs. two way communication, one-on-one vs. one to group, group to group, or group to one. Finally, who controls, monitors, and supports the technologies will influence the choice of technology.

Wiki 113
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? Another couple of points that readers may want to consider in the second section would be the ability to sort content by influence, engagement, comment count, followers etc… Often helps to surface the posts/tweets that may need the most attention first.

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How to Start a Social Media Marketing Agency: Step by Step

agora pulse

Much of our work is on Twitter, so our team uses Tweetdeck to closely monitor influencers, mentions, and lists. If you’re in the pharmaceutical sector, for example, you should be attending relevant webinars to stay updated on the latest pharma news and protocols. Write articles, answer questions, and network in Linkedin groups.