Waxing UnLyrical

APRIL 3, 2012

What the iPhone is to smart phones, flash mobs are to marketing. While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. Flash mobs have a way of engaging the audience. reading and traveling.

Flash Mob 218

Flash Mob Smart Phone iPhone Hashtag 218

Direct Marketing Observations

APRIL 27, 2010

Social Media flash mobs go nuts over corporate missteps-they validate each other in unison and then are further validated by Twitter, blogs and reaction from the company itself. Social media engagement is all about validating each other and our experiences and the content that we have created and…shared.

Social Networking 204

Social Networking Flash Mob Forums Communities 204

Mindjumpers

JULY 8, 2010

Radiotjänst really put a focus on thanking their customers and is doing so with quite extreme actions; they also did Sweden´s greatest flash mob as part of the campaign. As social media marketing often shows, it’s profitable to give to get. Isn’t it always like that? Isn’t it always like that?

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Flash Mob Film Campaign Disqus 183

Convince & Convert

JANUARY 14, 2016

I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy. It conflates conservative voice (or market or strategy) with a mandate to have conservative (boring!) marketing content. They want a reprieve from all the bad marketing content shoved at them every day.

Flash Mob 60

Flash Mob Content Banking Marketing 60

Justin Levy

JANUARY 20, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Coca-Cola’s Happiness Machine Written on January 20, 2010 by Justin Levy in social media , video 28 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. High chance of going viral?

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Flash Mob RSS Feed Reader Creative Commons 246

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way. They got excited. They laughed.

Video 236

Video Flash Mob YouTube MySpace 236

The Way of the Web

AUGUST 10, 2011

I’ve seen the media mis-label social networks and flash mobs, and at the same time as they look at communication tools as a cause, they’re using them to share their own content from reporters on the ground and news teams back at the studio.

Flash Mob 32

Flash Mob Eventful Social Networking News 32