Remove Communities Remove Lithium Remove Marketing Remove Social Media
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Sysomos Acquired By Marketwire

Dave Fleet

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Lithium Technologies. Sysomos offers three core services: Sysomos MAP – a web-based, enterprise-level social media monitoring tool. Acquired by. Jive Software. January 2010. February 2010.

Sysomos 334
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve been in marketing or advertising (online or otherwise) for 20 years. I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials.

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The 3 Building Blocks of Social Business Evolution

Convince & Convert

He writes the Britopian blog, and wrote the new social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization (available July 26). Another example is when marketing departments in other countries want to create a Facebook fan page specifically for their geography.

Jive 146
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Five for Friday 10.29.10

Jeff Esposito

I also recorded a presentation on measuring and tracking ROI for social media for the Social Customer Virtual Summit on November 10. Jenny Zesut of Lithium and I have a great conversation that you won’t want to miss. Debate: Do All Community Managers Need Social Media? Any big weekend plans?

Lithium 24
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Can social media ROI really be measured?

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How Vaping Culture Is Contextualized On Social Media?

agora pulse

Well, a group of scientists and elegant professors have given it a try to construct a framework borrowing large volume of tweets from the top social media sites to launch a dynamic campaign to analyze basic pros and cons of the electronic nicotine deployment system. How Social Media Sites Work to Promote Vaping Systems?