Remove Communities Remove Company Remove Focus Group Remove Press Release
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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

Focus Groups – apply reverse monetization by using social media to get client feedback instead of focus groups to lower research costs. Most natural links generally are linked to your website or company name. Landing Pages – sending clients to unique landing pages depending on source.

ROI 114
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Community Manager Appreciation Day: 5 Must-Reads

Firebelly

Today is the 3rd annual Community Manager Appreciation Day ! A Worldwide Salute to Community Managers. By Jeremiah Owyang It’s the third annual Community Manager Appreciation Day (every fourth Monday of Jan) and I’d like to salute the folks working on the front lines at companies big and small leading the charge.

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10 Marketing Techniques for Content Marketers from Traditional Advertising

Writtent Blog

Simply put, it makes viewers passionate about Apple’s product, and defines the brand’s position as a company that caters to creative rule-breakers. We’re specifically referring to focus groups, scheduled panels of carefully-selected consumers who would provide feedback over the course of a few hours on a potential marketing campaign.

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Research Methods 'Beyond Google' :: Inside Higher Ed :: Higher Education's Source for News, Views and Jobs

Buzz Marketing for Technology

Berkeley’s Mellon-funded program, renewed after its initial grant for several years, is now in a hiatus phase in which the university is working with external evaluation consultants to conduct focus groups and interviews with participants. LIBRARIAN — Associate Faculty Pool West Valley/Mission Community College District.

Education 179
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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

Nobody forced companies to get involved with their customers in this way. But yet so many companies are using Twitter as a post-modern headline news service. Try that with a press release… Nowhere to Run. The company can’t ignore me then!&# We just did it voluntarily. And for what? Wrong approach.