Ignite Social Media

JUNE 3, 2021

Note, these are all available on both mobile and desktop when you navigate to the appropriate analytics tabs. Campaign/Content Analytics: Cost: The estimated total amount of money spent on your ad within the business manager. Cost-per-Click (CPC): The average amount of money you’ve spent on a click.

Analytics 154

Analytics Brands CPA Overview 154

Audiense

NOVEMBER 1, 2016

Aimed at helping brands and agencies improve the effectiveness of their advertising, these new tools allow clients to be extremely precise with ad targeting to ensure campaigns are delivered to the right people, and drive the value of paid and earned media both on Twitter and beyond the social network across thousands of mobile apps and websites.

Twitter 89

Twitter CPA CPC Social Graph 89

Little Web Giants

NOVEMBER 4, 2014

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. Campaign Level. There are nine types of objectives for a campaign on Facebook: Page Post Engagement : Promotes a post so more people see it. Mobile Device User.

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. Campaign Level. There are nine types of objectives for a campaign on Facebook: Page Post Engagement : Promotes a post so more people see it. Mobile Device User.

Social Media 28

Social Media Facebook Marketing CPM 28

Convince & Convert

JULY 23, 2013

Over the past year, there has been a lot of venom thrown at display ads: people are saying that they don’t work on desktop and that they won’t work on mobile devices. Let’s take a look at five mistakes that are killing many of today’s display advertising campaigns. Image via BigStockPhoto.com. 2) Analyzing the Wrong Metrics.

Buy 134

Buy CPA Metrics ROI 134

Convince & Convert

APRIL 8, 2016

I tell them to look for opportunities in their campaigns. Average Cost Per Click (CPC). Without accurate data, you could end up making bad decisions that hurt your campaign’s performance. Here are some example of common client goals: Target Cost-Per-Acquisition (CPA): This is a budgeted amount per lead or sale.

Adwords 60

Adwords CPC Campaign Cost 60