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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. ” functionality; it’s ridiculous the platform still doesn’t display similar accounts if you mis-type a URL by one character) and three ways Twitter fans can help keep the social network vibrant.

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Greenpeace's Unfriend Coal Campaign Calls Facebook A "So Coal" Network

Firebelly

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon.

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Social Search: Tempur-Pedic "Ask Me" Commercial

Firebelly

Many companies now include Facebook and/or Twitter URLs in their ads, but Temper-Pedics latest Ask Me commercial is the first one that I have seen that tells people to ask their friends on Facebook and Twitter about their product before making a decision to buy. Google knows this and mattress manufacturer Tempur-Pedic, does as well.

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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

No longer are customers merely “consumers” of our product, but also of these conversations, making it imperative that we learn the art and science of diffusing conflict … before it erupts. This session will help you put a social media strategy to get the right online reputation leading to greater visibility, buzz, and results.

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5 Helpful Social Search Articles

Firebelly

It comes down to fundamentals and I suppose the following Four pieces of the Social Search Engine Optimization puzzle can help companies of any size get started in a more meaningful way on their journey towards becoming productive on the social web.

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Social Media Marketing Checklist from SES Chicago

Firebelly

Are you currently listening to what is being said about your firm, brand(s) and/or product(s)?  How will you gather information? What  What will you do with the data collected? What types of supporting marketing will you use to promote and extend the reach of the program?

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You can't fight the power of video. It's bigger than all of us.

Firebelly

Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun. Case in point: Apple vs. T-Mobile. When I saw the new T-Mobile MyTouch 3G commercial, Iimmediately thought of the Apple iPhone commercials. Much of this brand has been established through video.

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