Convince & Convert

NOVEMBER 1, 2011

Excerpted from the video: I was happy to interview Brian Solis , a futurist, new media raconteur, and principal at Altimeter Group. Brian recently published his 5th book, The End of Business As Usual. Congratulations on the new book. We just can’t stop you from writing books! Check em out! ). Jay: Hey everybody.

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Stay N' Alive

SEPTEMBER 21, 2010

or, “how do I create traffic?&# There’s even a book about it called, “How to win Friends and Influence People.&#. I mentioned an important piece to that puzzle to building influence (in my case, getting published, and building a reputation) was how to network. It shouldn’t be easy.

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Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

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Convince & Convert

FEBRUARY 19, 2016

This week’s show is on Little Bird , the influencer identification and connections platform. Which people and which tweets and which influencers and which topics are of importance to your business? Little Bird helps you tap into the people, companies, and content on Twitter that are influencing the direction of your business.

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Convince & Convert

MARCH 6, 2012

Jay: Which brings us to today’s book, Return On Influence. Usually when I wave the book in front of the camera in these interviews, I have the book, but because I was graced with the electronic version of the book, I think I owe you $25, and I only have printed out the cover so that you can see what it looks like.

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Convince & Convert

JUNE 23, 2010

Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. Control Crowdsourcing, much like focused social media efforts, isn’t about giving up control, even though it seems that way before you start, just ask Scott Monty of Ford. (He

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Convince & Convert

JUNE 28, 2010

On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. What Questions Does This Content Answer for Them: What social media success metrics should I be paying attention to, and why? Companion blog post.

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