Akamai Marketing

MARCH 23, 2011

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. What’s your social currency?

Review 142

Review Company Klout Policies 142

Akamai Marketing

APRIL 4, 2011

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Now, you KNOW I am not suggesting that brands stay out of the social sphere, that is just not my style or honestly, my business. So, here are a couple of steps to identifying your social media currency. What do you have to offer?

Lurker 203

Lurker Klout Policies Consultant 203

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Social Media 188

Social Media Klout Policies Forums 188

Akamai Marketing

FEBRUARY 11, 2009

Now that the spotlight is on, every time there is a sponsorship, a meeting or an event, eyebrows will go up. The power of events, ESPECIALLY B2b events, is undeniable and people are still attracted to them, computers and phones not withstanding, most of us prefer the company of human beings. What’s your social currency?

Klout 100

Klout Eventful Policies Hosting 100

Akamai Marketing

FEBRUARY 3, 2011

Strategy: Simply following directions (EAT ME/DRINK ME) means you are employing tactics in Wonderland (Social Media), but you haven’t mapped out your plan. The EAT ME Conundrum: Occasionally, a company who is jumping into social media will get lucky and land in the viral vortex. What’s your social currency?

Social Media 138

Social Media Klout Policies Consultant 138

Social Media Strategery

AUGUST 26, 2010

Unfortunately, IT departments at large companies and government agencies are too often doing the equivalent of developing Android apps at work and using the iPhone at home. Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0 and Government 2.0 initiatives.

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Akamai Marketing

MARCH 29, 2011

What people expect from a blog is the ability to get to know the insides of a company, to hear a single voice, to get information or insight that they wouldn’t normally get. Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. What’s your social currency?

Press Release 238

Press Release Technorati Klout Metrics 238