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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

We’ll dive into the many benefits of executive involvement in social media, then give you seven Tweet Templates to give your executives a road map if social networks are uncharted territory for them. In a B2B situation, this becomes even more important. Sample content: Beautiful day for some gardening with @CompanyName.

Loyalty 60
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B2B Employee Advocacy Best Practices

Oktopost

Why Employee Advocacy Matters for B2B. By sharing company-related content to their personal social media profiles, employees amplify a company’s message. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. Table of Contents.

B2B 144
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The Meme-ification of Instagram

Buffer Social

Social networks change and evolve, rapidly. In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. Slim Jim has a strong focus on many of its branded hashtags and communities like the #LongBoiGang. Boom shakalaka.

Meme 75
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The 32 Best Twitter Marketing Tools

Webbiquity SMM

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. ” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. Showcase reviews: ViralBlog.

Tools 100
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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207
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Marketing Marvels – How to Find Influencers with Little Bird

Convince & Convert

But before we do that, I want to make sure that people see some of the other options that are here, including the ability to pull in people who use a hashtag or mention a keyword or talk about your brand. So I could click out and start checking these people out either on Twitter or other social networks. you can do that.

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The 17 Best Social Media Management Tools

Webbiquity SMM

The number of people using social media continues to grow, usage is increasing, and more networks require attention. Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. Fortunately, social media management tools are increasing in number and sophistication as well.