Remove B2B Remove Focus Group Remove Social Networking Remove Trends
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7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]

Pam Moore

Developing a profitable digital and social marketing strategy requires you to align digital and social media to your business goals. You need to pick goals and objectives where your digital and social media tactics can have measurable impact. The truth is Facebook, LinkedIn, Twitter and Instagram owes you nothing.

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7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]

Pam Moore

Developing a profitable digital and social marketing strategy requires you to align digital and social media to your business goals. You need to pick goals and objectives where your digital and social media tactics can have measurable impact. The truth is Facebook, LinkedIn, Twitter and Instagram owes you nothing.

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7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]

Pam Moore

Developing a profitable digital and social marketing strategy requires you to align digital and social media to your business goals. You need to pick goals and objectives where your digital and social media tactics can have measurable impact. The #1 thing you must have before posting even 1 social network update.

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15 Simple Ways to Research Your Target Customer for FREE [podcast + worksheets]

Pam Moore

My agency, Marketing Nutz helps businesses of all sizes research their audience, prioritize their market segments and buyer personas for incredible results with digital, content and social media marketing. Tips to conduct focus groups on little or not budget. Importance of social listening to learn about your customer.

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How to use social listening tools for business-wide success

Sprout Social

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. Is sentiment trending up or down? What power!

Tools 94
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How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

Marketers and business owners responsible for the success of their social media, marketing and content efforts need to step up and own the results. Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more!

Content 162
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4 overlooked B2B market research methods for understanding your customers

Sprout Social

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

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