Webbiquity SMM

NOVEMBER 23, 2010

Social media makes it easy to connect with new people who share your interests…anywhere on earth. Before social networks (and even more so before email became widespread), it was difficult to make and maintain acquaintances with professional peers or people with similar interests in other parts of the country, much less the world.

Social Media 193

Social Media Committee Press Release Posterous 193

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. What power!

Tools 92

Tools Sentiment How To Team 92

Pam Moore

SEPTEMBER 18, 2017

Marketers and business owners responsible for the success of their social media, marketing and content efforts need to step up and own the results. Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more!

Content 162

Content Training How To ROI 162

Pam Moore

SEPTEMBER 19, 2017

Is the time you invest researching your audience, learning the social networks and pounding out mounds of content fruitful? Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more!

Content 164

Content Training ROI Compete 164

Sprout Social

JANUARY 20, 2021

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

B2B 112

B2B Research Sentiment Marketing 112

Webbiquity SMM

MARCH 29, 2022

Quora marketing is a tactic many B2B and B2C marketers are using to build trustworthy and user-friendly brands online. According to Blogging Wizard , 56% of B2B marketers use Quora to present their brands as thought leaders and customer-centric businesses. Quora is, of course, a social question-and-answer website launched in 2010.

Brands 220

Brands NoFollow Marketing How To 220

Buzz Marketing for Technology

JULY 7, 2008

I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. The social side is interesting when it comes up in B2B or B2C. The channels are interesting and at times very useful, but the channels are not “the change.&#

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. b2b #rentention [link] Jerry Freeman 5 Ways to Turn Helpfulness Into #Marketing Greatness [link] RT @jaybaer Nice List. Ask your customers directly.

Social Media 146

Social Media Strategy Consultant B2B 146

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community.

Social Media 119

Social Media Content Analysis Sports 119

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 213

LinkedIn Tips Hubspot B2B 213

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Allowing clients to treat number of Facebook fans as the core success metric is a dereliction of duty. All rights reserved.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well. Market research is as important to most companies as the payroll department.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

SEPTEMBER 20, 2010

Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands? Thoughtful post via @jaybaer w/ @ExactTarget research [link] RT @JasonFalls #B2B [link] Justin “Customers follow you on Twitter not to be informed, but to be interacted with.&# Well said, and I completely agree.

Social CRM 143

Social CRM Twitter B2B CoTweet 143

Convince & Convert

JUNE 16, 2010

Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Whether B2B or B2C, customers are buying based on what they need. Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!),

Social Media 119

Social Media Strategy Mobile Consultant 119