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Top 10 Social Listening Tools

Oktopost

Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. Oktopost specializes in social media management for B2B companies. If you’re a large consumer facing brand, then TrackMaven could be worth a look. .

Tools 116
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Why Social Listening is Key to Understanding Your Customers

Oktopost

You know what you want them to want – whatever product or service you’re offering – and you know how to encourage them to want it (through strong marketing campaigns and plenty of nose-to-the-grindstone development), but you can never really get a strong grip on your leads until you know what it is they really want in the first place.

B2B 62
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From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. For instance, if your team recently initiated an advertising campaign on Instagram, it’s essential to examine how many users clicked through to your website from this specific campaign.

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

75% of B2B buyers use social media to make buying decisions. Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). If your strategy includes paid ads , analyze campaign metrics to optimize performance and budget allocation. It’s not just about networking anymore.

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The Impact of AI-Powered GIF Converters in Social Media Marketing

Webbiquity SMM

Image Credit: Smart Insights For brand and B2B marketers, social media increases brand exposure, drives website traffic, provides market insights, and fosters engagement with brand advocates. Measuring ROI and Effectiveness Measuring ROI is crucial in every marketing project, including AI-powered GIF campaigns.

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5 Successful Instagram Influencer Marketing Campaigns Worth Having A Look At [Backed by Data]

Keyhole.co

Are you still on the fence about whether Instagram influencer marketing campaigns are right for your brand? You probably pay more attention to a brand whenever you see a rave review from someone you know and admire – even if you’ve never met them in real life. Monitor your influencers on Keyhole. Why is that so?

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

And of course, there’s the ongoing social media ROI debate : how do I measure this? Can social media ROI really be measured? 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS.