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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. We also know the world of social listening is one that can make or break our brand’s reputation. Not so long ago, B2B Marketing was a domain of one-way announcements and sharing your opinion with the world.

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Top 10 Social Listening Tools

Oktopost

Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. Oktopost specializes in social media management for B2B companies. If you’re a large consumer facing brand, then TrackMaven could be worth a look. .

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Why Social Listening is Key to Understanding Your Customers

Oktopost

An individual – the decision-maker behind a key B2B brand that falls into your target market – publishes a LinkedIn post detailing their recent difficulties with extracting a worthwhile ROI from email marketing. This is the art of social media brand monitoring, and a lot of competitors are already doing it.

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

75% of B2B buyers use social media to make buying decisions. Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). However, making the case for these often expensive resources is difficult, especially for small departments lacking prior data to demonstrate ROI.

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From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. This approach allows you to stay updated on discussions surrounding your brand, monitor and track shares, and actively contribute to shaping a positive perception of your brand within these conversations.

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Maximizing Your Social Media ROI with Analytics Integrations

Oktopost

How do you get that glittering, shimmering ROI all the biggest social media success stories are bragging about? Here’s how to maximize your social media ROI with analytics integrations. It can equip you with the tools you need to listen and monitor, create and respond, and understand how to measure social media ROI.

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The Impact of AI-Powered GIF Converters in Social Media Marketing

Webbiquity SMM

Image Credit: Smart Insights For brand and B2B marketers, social media increases brand exposure, drives website traffic, provides market insights, and fosters engagement with brand advocates. Measuring ROI and Effectiveness Measuring ROI is crucial in every marketing project, including AI-powered GIF campaigns.