Pixlee

OCTOBER 24, 2018

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. Define your brand mission statement. Identify personas.

Authentication 42

Authentication Brands CSR Hotels 42

Sprout Social

NOVEMBER 29, 2022

Corporate social responsibility (or CSR, for short) is an accountability model businesses use to integrate social and environmental causes into their operations. How your brand takes action can set it up to create lasting connections with audiences that are looking to put their money where their mouths are. Let’s dive in.

Examples 97

Examples CSR Airlines Collaboration 97

Waxing UnLyrical

SEPTEMBER 21, 2015

Why: “New PR is demonstrating its full, channel-agnostic forte for driving conversation and conversion… rising fast in a world that rewards real-time creativity, transparency and authenticity more than ever before,” says Lynne Anne Davis as she reviews PR’s “breakthrough year at Cannes.”

CSR 100

CSR Travel Consultant Authentication 100

agora pulse

JULY 22, 2020

You can use them to: Build brand awareness. Align your new or unknown brand to a well-known individual or brand to establish awareness. It can also bring you fans who wouldn’t otherwise follow your brand. When you work with another brand or influencer, your message is shared on more channels and is therefore amplified.

Collaboration 140

Collaboration Examples Instagram Tips 140

Keyhole.co

NOVEMBER 27, 2023

Today, Samsung is a globally leading smartphone manufacturer, overshadowing other brands in terms of usage and number of units sold. All their social media accounts actively put up new posts and stories, which elevates their brand image and value. This blog inspects how Samsung’s social media strategy furthers its dynamic marketing.

Curation 52

Curation Social Media Strategy Content 52

Pixlee

JUNE 30, 2021

Take a look at the other positive environmental effects of putting less emphasis on branded, studio content and a little more on content created organically by your brand’s fans: #1 Decreased Costs Associated With Delegating Content Creation. This is how they raise brand awareness and attract the right type of a customer.

UGC 64

UGC Content CSR Apparel 64

Diva Marketing Blog

FEBRUARY 1, 2010

The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming relationships in the world of the social web. Bob Cargill - I think it’s perfectly acceptable for an external resource to write and post social media content under the aegis of a brand.

Social Media 81

Social Media Marketing Authentication Blogger 81