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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

OCTOBER 24, 2018

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. Define your brand mission statement. Identify personas.

Authentication

Authentication Brands CSR Hotels

Why User-Generated Content is More Eco-Friendly Than Traditional Content

Pixlee

JUNE 30, 2021

This is where user-generated content (UGC), media created by regular customers and often shared on social media, comes in. 74% of consumers rely on social media to inform their purchasing decisions, and 41% of consumers only need to see between 1 and 4 UGC reviews in order to be influenced to purchase. Here’s where UGC comes in handy.

UGC

UGC Content CSR Apparel

How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Why User-Generated Content is More Eco-Friendly Than Traditional Content

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