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Ultimate Guide to User-Generated Content


User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Start leveraging the power of UGC and growing your business with our Ultimate Guide! . Building a loyal fan base and community around your brand. UGC Best Practices #1: Be Original with Your UGC.

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No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success


Coachella (and other music festivals) might be a microcosm of the community-driven economy – but some brands are missing the bigger picture. Music festivals are a unique opportunity to guinea pig novel uses of tech – for example, given the high ticket price and general zeitgeist of Coachella, Childish Gambino had a safe bet to reach a large portion of the audience with an Apple-only Airdrop request.


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How Glossier Hacked its Way to a Billion Dollar Valuation


A billion dollar valuation with only 40 products is, without understating it, Apple Computer territory. Glossier has built their entire model on succeeding through community-driven product development. As detailed in the Glossier Playbook , Glossier kept a laser focus on their community at their core for growth. But with community-driven marketing, brands can hack this process and save an untold amount of time and money with three key steps. Community Building.

6 lessons and predictions from the best social media campaign ideas of 2021

Sprout Social

Apple’s #ShotOniPhone. commissioned by @Apple for pride month ?? Despite launching in 2015, Apple’s “Shot on iPhone” campaign continues to delight users by showing off the quality of photos taken with the iPhone camera.

15 Instagram Reels Ideas to Post Today


Community and Employee Spotlight. Reels are a new way to engage with your current Instagram community and reach a wider audience. Whether IRL or on Instagram, people love to feel like they’re part of a community. Instagram Reels Idea #11: Community and Employee Spotlight.

Holiday Marketing Ideas: 6 Ways to Stand Out on Social Media this Season


There are plenty of ways to show your followers you care – for example, some brands use UGC (user-generated content) to give their customers a virtual shout-out. . This makes finding high-quality UGC for your customer appreciation campaign really easy! . Growing up I was never a fan of Apple Cider, but it’s like my mom always says…”time sure brings about a change”. The taste reminds me of a spiced apple pie with a hint of cinnamon.

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The Ultimate Guide to Writing Good Instagram Captions


And while celebrities like Kylie Jenner can get away with a single moon emoji as a caption, for brands and influencers, lengthy captions that champion story-telling and authenticity are driving great results: . Not only will this strengthen the sense of community on your Instagram account, but it will also provide positive indicators for the Instagram algorithm — which will lead to more exposure for your post. . TOP NOTES-Bergamot, Apple Blossom, Raspberry, Italian Lemon.