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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. What About the Silent Lurkers?

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said. Go join that!

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Instagram Reels Algorithm: Everything You Need to Know

Hootsuite

You’ll see Reels from accounts you follow in your main feed, but there are two other places Instagram Reels from other creators and brands can be discovered: The Reels tab This is basically Instagram’s version of the TikTok For You page. Through your Instagram Reels hashtags but also through analysis of the pixels, frames, and audio.

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16 Ways to Promote Your “Boring” Brand or Product on Social Media

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Bonus: repurposing user-generated content is always a nice way to reward loyal fans with a little piece of the spotlight, and offers social proof that might just encourage on-the-fence lurkers to make a purchase.

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How I Helped Make a Bland Blog an Overnight Success

Viper Chill

That may be in the form of subscribing to the RSS feed and getting future updates or clicking on a post in the right sidebar. Finally, there was something about his feed subscription box which just didn’t look right. Now his content is far more targeted to his community and people are getting a lot more value out of his writing.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. Community manager. A community manager is a social media professional who nurtures relationships among a group of social media users so that the community acts on behalf of the common interest. See News feed.

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How I Went Viral on X (Formerly Twitter): An In-Depth Analysis

Buffer Social

How X curates content feeds X’s algorithm initially fetches around 1,500 posts for a user in a session, drawing from two sources: in-network (posts from people you follow) and out-of-network (posts from those you don’t follow, also known as a ‘For You’ feed). Here are some key takeaways.