The Realtime Report

JANUARY 8, 2013

Turkish Airlines’ viral video ad, featuring Kobe Bryant and Argentine soccer star Lionel Messi, topped 100 million views on YouTube today. The Turkish Airlines spot was an immediate success, garnering over 4 million views within 1 day of the video’s YouTube launch on December 6th.

Airlines 182

Airlines Video Crowdsourcing Travel 182

The Realtime Report

JANUARY 14, 2013

Networks want viewers to watch television programs live (with commercials and all), and social media – particularly Twitter – offers some interesting opportunities to keep audiences engaged. CBS’ Hawaii Five-O is giving viewers a big incentive to live-tweet during the show’s next episode.

Crowdsourcing 178

Crowdsourcing Airlines Film Campaign 178

The Realtime Report

JANUARY 16, 2013

” And apparently, the brand saw social media as the best way to do so. Related Stories Social TV: Fans Tweet to Choose Hawaii Five-O Ending Turkish Airlines Video Ad Tops 100 Million Views Facebook Contest: Doritos Crowdsources Super Bowl Ads. Which token will you be voting for?

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

Waxing UnLyrical

JANUARY 3, 2013

Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. It’s a clever way for social media fans with a large following to monetize their creativity and influence on popular platforms. Sounds like something you do anyway, right?

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Twist Image

AUGUST 22, 2016

From airlines to banks to your credit cards and your passwords. The hottest thing in social media today? crowdsource. digital media. social media. crowdsource. digital media. social media. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. Sounds awesome.

Crowdsourcing 40

Crowdsourcing Airlines Banking YouTube 40

Convince & Convert

JULY 27, 2012

This is Episode 26 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. Listen Now.

Airlines 115

Airlines Sentiment Hotels ROI 115