47 Superb Social Media Marketing Stats and Facts
Webbiquity SMM
JANUARY 19, 2016
Only 13% believe they’ve proved the impact quantitatively—though that may be because just 14% tie social media marketing activities to sales levels. 80% of marketers use these as primary success metric; 56% base social success on website traffic. That may be because social media isn’t just about lead gen.
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