Monday Roundup: Buzz Marketing a la Spring
Waxing UnLyrical
MARCH 30, 2015
Why: “Companies should look for the ‘sweet spot,’ where an image or issue generates enough heat to elicit interest but stops short of raising qualms.” Most viral April Fools videos of 2014. What do you do to get your community buzzing? Image: marc falardeau via Flickr, CC 2.0.
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