Proactive Report

JULY 3, 2011

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Dave Fleet

FEBRUARY 15, 2011

Yesterday I was privileged to attend the Toronto launch of the Canadian results of Edelman’s 2011 Trust Barometer survey with my employer, Richard Edelman. This year, even more than in recent years, I find the results of the survey fascinating from both traditional and digital communications standpoints. Trust in 2011.

Social Media 318

Social Media Survey Social Graph News 318

Proactive Report

DECEMBER 21, 2010

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. Sites will become a hub to aggregate and explain activity on social networks, and add long-form value. It helps you because you become part of the their social graph.

Sites 85

Sites Trends Social Media Social Graph 85

SocialFish

DECEMBER 1, 2010

The top 5 ranked industry associations in the survey are: 11. L2 Think Tank is going to be reviewing the study’s findings on Thursday, January 20, 2011 at the Social Graph Clinic at the George Washington School of Business , so if you want to know more about all of this…you know what to do. Nature Conservancy.

Committee 225

Committee Social Graph Compete Organization 225

Convince & Convert

JUNE 15, 2012

According to SEOMoz 2011 Ranking Factor survey the top two factors influencing rank are link related. In the same way that Google can construct a link graph to determine the value and worth of a link, the same can be done with the social graph by mapping out the relative value of specific “people” in the social sphere. (In

Google 126

Google Content Construction Social Graph 126

Proactive Report

OCTOBER 30, 2011

Some companies are not even listening: In Europe just under a third of companies have implemented monitoring and analysis of the social media conversations. Social Media Governance 2011 ) In the US 55 percent use search alerts , but only 16 percent are using a social media monitoring tool. And they will tell others.

Social Media 95

Social Media Retail Airlines Social Graph 95

Webbiquity SMM

APRIL 9, 2012

Neal Schaffer reviews PeerIndex, a competitor to Klout for social media influence measurement. Klout had an opportunity to become the standard before it stumbled badly in October 2011 when it radically changed its algorithm, calling its validity into serious question, then arrogantly refused to apologize and reverse course.

Review 200

Review Tools Social Media Klout 200