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Social Business + Big Data = Business intelligence

Mindjumpers

Being exceeding interested in the talk of Big Data, I’ve recently been inspired by the research and development of Big Data related software and applications. Social Performance Software: helping us to retrieve business intelligence. Enter Social Performance Software. Combined, this online data equals Big Data.

Data 262
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Best B2B Chatbot Examples

Ignite Social Media

Last year, the marketing software platform acquired Motion.ai Hubspot has both a website and Facebook Messenger bot that it uses to capture leads and provide users with more information on its software. Software company Marketo is another site that makes good use of a Chatbot to generate leads and keep visitors engaged.

B2B 119
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B2B Blogging Trends for 2011

Webbiquity SMM

You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site). Again, you can download the complete Aggregage white paper on B2B Blogging Trends in 2011 here. There’s much more. Share this on Bebo.

Aggregage 181
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5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

But the reality is that B2B buyers are very similar to B2C consumers— whether it’s buying a new car or new enterprise software, consumers want to be educated and informed. Your case studies, white papers, e-books, articles and events are a category. They want to feel as though you understand them and their problems.

B2B 252
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Social Media Optimization 3 Steps to Tweeting with a Purpose

Convince & Convert

Smart companies are using social media optimization and social media marketing software to add some clarity to the value of their behavior on the social Web. Killer social media marketing software. They are smart, data nerds first, and social media marketing software developers second. Free social analytics white paper.

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

Go into your website, your white papers, your product, and your out-of-of-home advertising. They led with this awkwardly-worded pitch: “Intelligent survey software for serious primates of all species.” They define themselves as “a global leader in survey software.” Ditch all the excess, and keep the meaning. (In

Brands 114
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. “help desk software&# instead of the product name). Here are 20 ideas.

ROI 191