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Ready Yourself Now for a Mobile Only Future

Waxing UnLyrical

While there’s still a lot of communication which happens through those devices, what’s on the rise are people who use their phones all the time, and exclusively, as their only resource to connect to the internet. This mobile-only group of users is forecasted to increase to 52 million people by 2021. Keep scrolling to find out.

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25 Principles Mobile Site Design- Delight User & Drive Conversion

Kikolani

From ThinkWithGoogle about Mobile Site Design. Consumers increasingly rely on the mobile web to research and make purchases, which makes it more important than ever for companies to have an effective mobile presence. But what makes a good mobile site? Read these and try them out: 1). Recommended Posts.

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A Mobile Marketing Strategy That Helps First, Sells Second

Techipedia: Tamar Weinberg

Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. Today’s younger consumers aren’t just researching and buying via mobile either.

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Mobile apps are a waste of time for associations.

SocialFish

I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking. I believe that associations need to get mobile right, and fast. This is important.

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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers?

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25 Principles Mobile Site Design- Delight User & Drive Conversion

Kikolani

From ThinkWithGoogle about Mobile Site Design. Consumers increasingly rely on the mobile web to research and make purchases, which makes it more important than ever for companies to have an effective mobile presence. But what makes a good mobile site? Read these and try them out: 1). Recommended Posts.

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Fetching Friday – Resources Mashup & Facebook Reassurance

Kikolani

The Resources Mashup. These simple trick not only makes research easy, it greatly increases the odds your buyer will click. 5 Services To Convert Websites For Mobile Devices – A list of services that you can use to either convert your website into mobile version, or create it from scratch. Blogging / Writing.

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