Sprout Social

MAY 31, 2023

In this guide, we’ll cover her tips, along with more advice on how communications leaders can empower their teams to use this technology with confidence. Each passing year throws in a new challenge, whether that be keeping up with audience interests, navigating tough economic conditions or even defusing an unexpected brand crisis.

Sentiment 123

Sentiment Press Release Analysis Team 123

Waxing UnLyrical

MAY 28, 2014

Richard talked to the #MeasurePR community about challenges and changes in measurement, and why it’s so important for a PR program. The theme of the conference is “From Measurement to Insight,” which I think anyone involved in PR would agree is a critical component. Guest Post by Jen Zingsheim Phillips.

Conference 211

Conference Analysis Research Upcoming 211

Waxing UnLyrical

APRIL 19, 2018

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. However, it still would be nice to have a few extra resources to help you execute your PR plan and achieve your communications goals. Guest Post by Laura Petrolino.

Tools 191

Tools Marketing Discount Hubspot 191

Sherrilynne Starkie

FEBRUARY 13, 2018

Companies often call a consultant in because social media is not working. All this information is drawn together to develop a picture of how well an organization is doing online and where it needs to go. Yet, creating and running social ads is how consultants most-often support sales. They are strategic advisors.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Waxing UnLyrical

JUNE 27, 2019

And for the nine speakers, including myself, to do so as a pro bono labor of love. Guest Post by Patrice Tanaka. I returned last night tired, but energized from a four-day Dress for Success “Success Summit” attended by 100 women leaders globally. Behavioral scientist Jon Levy in his TED Talk “What Makes Us Influential?”

Project 236

Project Influencer Communities Groups 236

Waxing UnLyrical

NOVEMBER 20, 2018

Enter the era of Growth PR. Marketing and Communications are converging as PR is poised to evolve radically over the next decade. Data science and digital media are transforming the way companies tell stories and how they can measure success. Sales and Marketing are measured by their business impact, and PR will be, too.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Dave Fleet

APRIL 15, 2013

One of the things I enjoy most nowadays is having the opportunity to speak to the future leaders of the PR profession when they’re starting out. Curiosity may have killed the cat, but it made the PR pro. Read and re-read your work. Learn how to prioritize, how to focus when you need to and how to manage your time.

Tips 353

Tips Proposal News Industry 353

Waxing UnLyrical

MAY 24, 2018

Every morning I listen to the Elvis Duran Morning Show on my way in to work. By chance, he met his idol – a fellow on-air personality – who gave Duran one of the best pieces of advice I’ve heard: Paint a picture with your words. You know that phenomenon when you arrive at your destination and you have no idea how you got there?

Creative Commons 242

Creative Commons Conference Sports LinkedIn 242

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Pro: Keyhole has an attractive, real-time analytics and mentions dashboard that can easily be exported to client-ready PDFs.

Tools 84

Tools Sentiment Hubspot Price 84

Waxing UnLyrical

DECEMBER 19, 2014

And if you are practicing (or believe in) what I call “social PR,” then you already subscribe to the philosophy that social sharing isn’t just about being nice to people, it’s a strategic imperative that ultimately supports relationship-building for your business. The psychology of social sharing.

Curation 258

Curation Consultant Social Media Activities 258

Hootsuite

NOVEMBER 2, 2022

What are the pros and cons of sponcon? Pro: It’s great marketing for your brand. Pro: You form professional relationships with influential social media creators. Pro: You get fresh, engaging content promoting your business. The best things in life are not free. What is sponcon? 5 tips for successful sponcon.

Brands 96

Brands Collaboration HootSuite Influencer 96

Keyhole.co

JANUARY 21, 2024

You can target them effectively with the best Twitter marketing strategies up your sleeve. Driving web traffic Using Twitter for business, you can pour organic traffic into your website or blog (find out how exactly in a few paragraphs). That’s why we’ve prepared this Twitter marketing guide with tried-and-tested tactics and examples.

Examples 52

Examples Strategy Twitter Marketing 52

Hootsuite

JULY 17, 2023

It’s time to take charge of your reputation and make it work for you — read on for the ultimate list of online reputation management tools. It’s time to take charge of your reputation and make it work for you — read on for the ultimate list of online reputation management tools. Your brand reputation can make or break you.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Dave Fleet

DECEMBER 2, 2010

The latest post to catch my eye was a controversial piece over at Mom Blog Magazine entitled Why PR People Get Paid And You Don’t. I get the attraction – it’s a lot of work to maintain a blog – and I don’t begrudge anyone from monetizing their site. You shift from content creator to service provider.

Blogger 371

Blogger Compete CPM CPC 371

Hootsuite

JUNE 2, 2022

Because no matter how careful and cautious you are with your content, a social media crisis always has the potential to strike. In this post, we’ll dive into just how to deal with the fallout when your good rep goes wrong. Time moves at a different pace on social media. One minute, your brand is a beloved internet meme.

Social Media 145

Social Media Tips HootSuite How To 145

Hootsuite

AUGUST 4, 2022

But you might not be exactly sure what it is, or how it could help you. In this article, we’ll teach you the basics of social media dashboard tools and how you can use one to save time and become a better social media marketer. Want to see how a social media dashboard works in action?

Social Media 116

Social Media HootSuite Template Templates 116

Hootsuite

JUNE 29, 2023

Here’s how. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. No tricks or boring tips—just simple, easy-to-follow instructions that really work. candidates won’t work for a company with a bad rep. candidates won’t work for a company with a bad rep.

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? To help you find the right one, we’ve gathered and updated our guide to the best 25 tools to use in 2021. The tool shows you when your users are most active, so you get to see your audience’s best engagement days and times. Looking for a specific tool?

Analytics 105

Analytics Social Media Tools Price 105

Waxing UnLyrical

JANUARY 24, 2012

Its title alone (What PR People Really Think Of Journalists) told me the article was link bait. What it didn’t tell me was that in attempting to “end” a decades, if not centuries, old rivalry, is that it would make every public relations pro look like an immature jerk. I’ve worked both sides of the fence.

Journal 234

Journal Flickr Social Media Management Report 234

Hootsuite

MAY 23, 2023

OwlyWriter AI Did you know that Hootsuite comes with OwlyWriter AI, a built-in creative AI tool that saves social media pros hours of work? OwlyWriter AI Did you know that Hootsuite comes with OwlyWriter AI, a built-in creative AI tool that saves social media pros hours of work? See what we did there?

Tools 107

Tools HootSuite Content Meme 107

Waxing UnLyrical

MARCH 21, 2016

And since we’re still in a month that celebrates women, this week’s roundup features posts from a few of my favorite women leaders in the PR field. Morphing From PR Pro to Businessperson. Talent Wars: How Silicon Valley and the Start-up Allure Is Draining Talent from PR Agencies. ” 2.

Apple 100

Apple Banking Resources Consultant 100

Convince & Convert

SEPTEMBER 5, 2017

Every week, the Social Pros Podcast serves up insights from real professionals doing real work in social media. As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best.

Influencer 127

Influencer Social Media Statistics B2B 127

Keyhole.co

MARCH 18, 2024

It’s a testament to how successful the company has been. Let’s dive into Nestlé’s social media strategy and why it works so well. However, what makes the difference is how the brand’s yummy food is instantly recognizable by even yummier slogans and ads. This publicly-held conglomerate has kept its top spot for over 10 years now.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Webbiquity SMM

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies.

Press Release 200

Press Release Tips HootSuite Alltop 200

Sprout Social

SEPTEMBER 12, 2022

Let’s dive into how hiring a social media management agency can supercharge your social channels while empowering your team. You get as much out of your social media channels as you put in. But between must-adopt platforms and the rise of short-form video, keeping up with digital demand is only getting harder.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Hootsuite

MAY 20, 2020

Here’s how. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. Human error.

Social Media 144

Social Media Tools Tips Policies 144

Hootsuite

JUNE 21, 2023

Are you an aspiring social media manager or creator looking to showcase your work? In this step-by-step guide, we’ll discuss how you can create an effective and jaw-dropping portfolio that will get you noticed by your dream collaborators. As a bonus, we’ll include a social media portfolio template to help you get started.

Template 97

Template Templates Social Media Social Media Management 97

Buffer Social

NOVEMBER 1, 2023

Or would it be best to write that audience off completely? Or would it be best to write that audience off completely? I called on a group of top-notch personal brand aficionados to see what they’d recommend — and asked them to offer some more general advice on how to pivot a personal brand, too. 

Brands 76

Brands How To Instagram Consultant 76

Adam Sherk

APRIL 30, 2013

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management. An SEOmoz PRO membership is required for full use of the tool.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Hootsuite

JUNE 1, 2022

If you’re new to the influencer game, you might be wondering: “How exactly do you get those brand partnerships ?” If you’re new to the influencer game, you might be wondering: “How exactly do you get those brand partnerships ?” A brand pitch is a presentation or email intended to convince a brand to work with you. Sure you can!

Template 145

Template Templates Brands Influencer 145

Keyhole.co

FEBRUARY 13, 2022

If you are not sure how to measure your social media success with analytics, try the Keyhole trial for free and follow the guide to align your goals with our tool. To help you find the right one, we’ve gathered and updated our guide to the best 25 tools to use in 2021. But social media is a data beast! Viralwoot.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. What is it?

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buffer Social

DECEMBER 13, 2021

Running out of new content ideas is a common pain point, whether you’re just starting to share your brand on social media or you’re a seasoned pro. Each platform offers its recommendations for the best days and times to post, but typically, those are incredibly broad.

Social Media 73

Social Media Team Meme Film 73

Webbiquity SMM

NOVEMBER 23, 2015

Influencer marketing has become a key component of PR and web presence optimization. Best practices in blogger outreach , social PR, guest blogging and related topics have been covered here previously. Best practices in blogger outreach , social PR, guest blogging and related topics have been covered here previously.

Blogger 100

Blogger Airlines Hotels Influencer 100

Adam Sherk

NOVEMBER 1, 2012

Wendy has been doing some interesting work for start-ups, targeting small audiences to achieve specific goals during critical stages of their growth. How many great ideas and concepts from early startups are out there just waiting to be heard? How many great ideas and concepts from early startups are out there just waiting to be heard?

Startup 117

Startup Campaign Tips Reputation 117

agora pulse

AUGUST 21, 2020

This article shows social media managers and digital agencies how to make videos that stand out from the crowd. But if you’re working on a tight budget, can you still produce social media videos that help grow your brand? In this blog post, I’ll share how to get started with video for social media. You know videos pack a punch.

Video 158

Video Tips Content Patterns 158

Waxing UnLyrical

JANUARY 27, 2016

A work of art that captures our hearts and imaginations, even thousands of years later. We recognize the impressive end result, not those small details and how David was created. Every touch-point is like detail in a larger work of art, contributing to the final image, the larger truth. The end result? Trust is similar.

Reputation 100

Reputation Energy Influencer Review 100