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How Facebook Could Become Irrelevant

Waxing UnLyrical

After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent. I’m a grown-up and I’m on Facebook.

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Study Suggests 30-Percent of Facebook Interests Are Inaccurate or Irrelevant

Jon Loomer

According to a recent North Carolina State University study , Facebook doesn’t account for context when assigning a user an interest that is used for ad targeting. Let’s assume you shared a post about how you dislike green cheese. The Facebook algorithm, based on the mention, would infer an interest in green cheese.

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Top 6 Social Media Trends to Expect in 2023  

Ignite Social Media

In 2023, TikTok is expected to continue its rapid growth and become even more popular than it is today. We have seen the power of AI in social media in the past year, with the introduction of features like Facebook’s automatic captioning and Instagram’s (still learning) ability to filter out offensive comments.

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Top 6 Social Media Trends to Expect in 2023  

Ignite Social Media

In 2023, TikTok is expected to continue its rapid growth and become even more popular than it is today. We have seen the power of AI in social media in the past year, with the introduction of features like Facebook’s automatic captioning and Instagram’s (still learning) ability to filter out offensive comments.

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What is hashtagging and how to use it effectively

Sprout Social

Which is further complicated by experts who negate the benefits of hashtagging or dismiss them as irrelevant. We explore what hashtags are, how to use them and examples of ways brands are successfully ushering in the new era of hashtagging. How to use hashtags. What is hashtagging? Using hashtags on different social networks.

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How to Schedule Facebook Posts: A Quick and Easy Guide

Hootsuite

If you’ve ever scrambled to get regular content published to your brand’s Facebook Page, you’ve probably wondered if there’s a way to schedule Facebook posts ahead of time. When you schedule Facebook posts, managing a social media content calendar becomes far more efficient. How to schedule Facebook posts.

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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Also, how can you create a strong brand community and use it to your advantage? Brand communities could be anything from a Facebook group to an online forum on the brand’s website. An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community.

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