Sprout Social

SEPTEMBER 30, 2020

It helps you discover which TV shows people are watching, which social media challenges they’re trying and more. In fact, according to Joe Rice, who leads Twitter’s EMEA Data & Enterprise Solutions, “Twitter is the world’s largest focus group because at its core, Twitter is a consumer insights engine.

Twitter 141

Twitter Survey Trends Hashtag 141

Socialized

JANUARY 21, 2010

Domino’s Pizza’s new Pizza Turnaround campaign set off a wave of discussions in the social media world. Some of the quotes in the video include “Domino’s pizza crust is to me like cardboard,&# a sentiment expressed in a focus group but echoed by Domino’s executives.

Real Estate 177

Real Estate Comparison Focus Group Blogosphere 177

Pam Moore

OCTOBER 20, 2020

My agency, Marketing Nutz helps businesses of all sizes research their audience, prioritize their market segments and buyer personas for incredible results with digital, content and social media marketing. Tips to conduct focus groups on little or not budget. Importance of social listening to learn about your customer.

Research 78

Research Template Templates Training 78

Convince & Convert

OCTOBER 12, 2010

ROI in social media is a luxury. The larger the brand, the more likely they are to use social media without concerning themselves with its dollar ROI, when goodwill for them, is priceless. For the most part, all they have is social media – so ROI is a matter of hope rather than measurable statistics.

ROI 124

ROI Social Media Small Business CPC 124

Pam Moore

SEPTEMBER 18, 2017

Unfortunately many marketers confuse social buzz with social bucks. Marketers and business owners responsible for the success of their social media, marketing and content efforts need to step up and own the results. Want the blueprint for social marketing success right now? They are definitely not the same.

Content 162

Content Training How To ROI 162

Sprout Social

JANUARY 12, 2023

We did this by sending an open invitation to the entire company and then whittling it down to a working group of 15 individuals. Among other responsibilities, the working group led department-based focus groups to harvest feedback from across the company. Gather feedback. Showcase your employees.

Brands 130

Brands How To Authentication Exercises 130

Waxing UnLyrical

JUNE 24, 2015

But does he force-feed them to our hero? They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. Alfred – With his calm demeanor and innate understanding of motivation and behavior, he’s the researcher on the team. Second City knows this.

Content 100

Content Committee Marketing Consultant 100

Convince & Convert

NOVEMBER 17, 2016

Scroll through Facebook’s News Feed. According to a recent survey from Bambu by Sprout Social, seven in ten employees are using social media at work. Identify a new employee who learned about the position through social media. Image via Unsplash. Your employees each have a morning ritual. Respond to emails.

Survey 60

Survey Education How To Hotels 60

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Ignite Social Media

APRIL 7, 2021

What was once the sole focus of social media marketing has nearly become an afterthought as businesses allocate more and more of their budgets into social media advertising. How much value do you currently place on your organic content strategy? A Brief History of Organic Reach on Facebook. Organic Reach in 2021.

Organization 187

Organization Social Media Content Analysis 187

Bill Hartzer

MAY 26, 2010

Some people think they can just send out a couple of surveys , or do a few focus groups , and gather all the information they need about the public’s opinion about their products. MutualMind takes the different aspects of social media and brings them together into a concise, and helpful way.

Brands 114

Brands Klout Reputation Digg 114

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. Consistency and Leverage I didn’t start out looking to slam the Timberwolves’ social media program. Yep, that’ll get fans in the seats. Your Web site.

Social Media 120

Social Media Content Analysis Sports 120

Social Media Marketing

JANUARY 16, 2011

This morning, on my Facebook news feed, I saw the following message regarding Facebook's new Messages: The new system combines your messages, texts and chats in one place so you don't have to try to remember how you communicated with your contacts in order to find what you're looking for. Well, it's finally here. Some of us use Yahoo.

Facebook 167

Facebook Yahoo System Focus Group 167

Convince & Convert

FEBRUARY 11, 2015

It creates a virtual dialogue with other designers and marketers, and provides a focus group ready to share their insights and ideas for improvement. Social media is another great way to test new messaging, landing page layouts, and even call to action button designs. Or, apply the same concept to Twitter.

Crowdsourcing 60

Crowdsourcing Exercises Focus Group Forums 60

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. What is the outside-in approach at each phase in the lifecycle today and then focus on how to make that better (and connect that to business measures that matter). You can follow any responses to this entry through the RSS 2.0 at Kevin P.

Communities 117

Communities Groups Groups Social Media 117

Ignite Social Media

DECEMBER 7, 2020

Facebook’s research also indicates that Gen Zers are open to brands posting to online groups, as long as the brands offer genuine and valuable content. Media Placement. Facebook has also been testing media placements in the Facebook groups feed. Group Topics. Subscribe to Social You Should Know.

Groups 200

Groups Groups Tips Facebook 200

The Marketing Blog

OCTOBER 10, 2008

Home About In the Media SMTP Settings in MediaWiki After Hiatus, Social Media Predictions & 2009 October 10, 2008.7:08 Be it Web Technologies, technology related trends, Mobiles, Hacking, Blogging, Vlogs, Social Media etc. 08 am Barcamp Delhi 5: Spreading the Word out ! Yeah we are talking about BarCamp !

Startup 109

Startup Web 2.0 SMS Proposal 109

Diva Marketing Blog

FEBRUARY 22, 2009

The ARF mission is to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications. When I learned that ARF was actively leading the charge to bring social media research into the mainstream of the marketing research industry I reached out to Joel.

Research 40

Research Social Media Nielsen Microsoft 40

Buffer Social

JANUARY 2, 2019

2019 is here and gone are the days where generating audience engagement on social media was primarily a passive process. The brands that are successful in delivering personalized experiences to their audiences are the brands that are likely to thrive with their social media strategies in the coming year.

Trends 111

Trends Social Media Data Authentication 111

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. How social media crowdsourcing adds value. Here are a few major ways in which social media crowdsourcing adds value for your business.

Crowdsourcing 96

Crowdsourcing Social Media How To Team 96

Hootsuite

NOVEMBER 3, 2020

What is social commerce? Social commerce is the process of selling products directly on social media. With social commerce , the entire shopping experience — from product discovery and research to the check out process — takes place right on a social media platform. Social commerce is not e-commerce.

Brands 145

Brands HootSuite Instagram Price 145

Convince & Convert

MAY 18, 2012

This is Episode 16 of the Social Pros Podcast : Real People Doing Real Work in Social Media. The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch.

Yahoo 115

Yahoo Yammer Social Media Software 115

Sprout Social

FEBRUARY 28, 2022

A cultural moment can happen in an instant and dominate news feeds for days. The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Understanding your brand’s role in these high-value occasions can make or break your social media presence.

Brands 115

Brands Meme How To Advertising 115

Sprout Social

JANUARY 30, 2023

As Sprout Social President, Ryan Barretto, has said, “ Customer success is the new sales. Examples of customer-centric brands on social Social media is a perfect complement to your customer-centric strategy. This is where social data comes into play. Do you know what they’re saying?

Examples 115

Examples Brands How To Aggregator 115

Buffer Social

OCTOBER 9, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 2-6. Also, several new features were launched: a new notifications feed , “Send to WhatsApp” button , and “Turn stories into Reels” New AI Stickers to enhance engagement with Stories Threads 1.

News 72

News Social Media Marketing Facebook 72

agora pulse

APRIL 29, 2020

What’s working for you these days in terms of your social media strategy? It could mean installing new systems and leveraging the power of awesome social media tools like Agorapulse or communication tools like Slack. Posted by The Social Media Hat on Friday, October 4, 2019. Tune In to Social Pulse Weekly.

YouTube 96

YouTube Strategy How To Video 96

Hootsuite

MAY 13, 2020

Personalize your group with a cover photo and description — make sure you include your group’s purpose and any policies about behaviour and membership. How to create a Facebook group on an iPhone. On your news feed, select the menu (the three horizontal bars on the bottom right) then groups. Click create group.

Groups 144

Groups Groups Engagement Facebook 144

Social Media Strategery

APRIL 14, 2013

My last post criticized the content that a lot of brands share via social media – the incessant begging for likes and shares, the linkbaiting, and the meme-jacking that brands have adopted in their constant quest for “engagement.” Your cutting room floor is a gold mine for social media content.

Conversation 139

Conversation Brands Meme Social Media 139

Webbiquity SMM

MARCH 27, 2013

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. How to Use LinkedIn Powerfully: 10 Tips to Know by Social Media Today.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Writtent Blog

JUNE 24, 2013

Case studies like these prove that blogging, eBooks and social media do work for a small business strategy. Think of the costly and time-consuming focus groups huge companies often utilize just to figure out what their customers think. Compile Customer Assets. If you’re lucky, they’ll retweet or share your content.

Small Business 93

Small Business Strategy Content eBook 93

Koka Sexton

JULY 19, 2016

5 people in marketing to feed the sales machine. Even though the term social selling didn’t rate high in focus groups, when Sales Navigator launched we took it forward, put a stake in the ground and called it the start of the social selling era. I was head of social media at LinkedIn. I just got here.

LinkedIn 40

LinkedIn B2B Team Focus Group 40

ProBlogger

MARCH 22, 2013

Within 20 minutes, any post with a link from your Facebook post falls so far down the feed, it’s rendered useless. All they had to do was put sales pitches in the feed and generated big email lists that turned into sales. Information Collection Questions – My Facebook page is my focus group. Sound familiar?

System 55

System Facebook How To Meme 55

Sprout Social

AUGUST 2, 2022

Think about your first social media account. If you picked up TikTok during the pandemic, you might have been looking for a lockdown diversion—a goal that TikTok recognizes as it brands itself as an “ entertainment platform ” rather than a social media platform. What is social media? Why did you join?

Communities 111

Communities Social Media Community Platforms Platform 111

Hootsuite

OCTOBER 1, 2019

In case you missed it: in April 2019, Instagram started experimenting with not showing the number of likes a post has received (AKA ‘like counts’) in the feeds of Canadian users. On Instagram, more than other social media platforms, every hashtag you use has the potential to open that post—and your brand as a whole—up to a whole new audience.

Instagram 111

Instagram Geotagging How To Tourism 111

Myrland Marketing

APRIL 21, 2016

© 2016 Myrland Marketing & Social Media. Ask for their help in being proactive by having them feed you current information regarding appropriate solutions, and to provide you with a proposal in advance. Tip #6: Use Your Marketing Committees To Prototype Your Ideas Use them as a focus group. All rights reserved.

Committee 40

Committee Proposal Marketing Project 40

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Techipedia: Tamar Weinberg

JANUARY 24, 2008

Kevin says that earlier this evening, he hosted a focus group at Digg to beta test some new features to be rolled out in the future. Tagged as: digg , jay adelson , kevin rose , social media , social news { 24 trackbacks } Communications Downtime: Another Digg Revolt? This was not addressed in the chat.)

Digg 100

Digg StumbleUpon Communities Upcoming 100