article thumbnail

How to Get Started With One-to-One Social Media Engagement

Oktopost

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

article thumbnail

How Augmented Reality Can Be Used for Consumer Engagement

Mindjumpers

I argued that the ubiquitous black and white squares often failed to create true engagement with their users and that this is the reason why the excitement about them seemed to subside. Mobile augmented reality for consumer engagement. How to Create Engagement Through Facebook Timeline. Read the blog post here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

8 Must-Have Apps for Your Mobile/Social Business

Janet Fouts

I travel with an iPad and an iPhone as my mobile office, and it’s made it a whole lot easier to stay on top of my business, my teram and my clients. Quickbooks Mobile. Publish a magazine style page on any topic you like, then populate it with content you curate from your desktop or your mobile device. Expensify.

Mobile 175
article thumbnail

Top Five: New social media ‘stories’ features

Sherrilynne Starkie

Must-know social media news for communicators and marketers for this week include new Stories innovations from Facebook and YouTube, insight on finance journalists, a new editor for a LGBTQ+ magazine and search innovations from Google. Stories continue to grow in importance for audience engagement across social media platforms.

Features 150
article thumbnail

Social Media Engagement: 5 Revamped Tricks for Brands

Pixlee

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? Publishing timely, relevant content results in happy, engaged fans. Feature posts for Evergreen Engagement.

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Magazine reading time down 77.5 Everything is being driven by mobile. Before 2005 this would have included customer magazines, flyers or newsletters. This means posting stories and managing conversations to keep the community engaged. Canadian Media Consumption Trends. We’re leaving mainstream media in droves.

Marketing 199
article thumbnail

Top Social Media Campaigns in 2013

The Realtime Report

From funny to heartwarming, these brands crafted special messages around the holiday and used social media to engage consumers. Between personal invitations to key influencers and brand-specific Pinterest boards to get other companies involved, Nails Magazine saw a huge jump in pageviews, followers and referrals on the site.

Campaign 168