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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

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Do More in Microsoft Dynamics with Oktopost

Oktopost

Much like other B2B decision-makers, your customers and prospects spend a lot of time on social media. Are you factoring their social interactions into your customer experience strategies? Even better – do you use social data to improve how your organization market, sell and support your products and services?

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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Not for execs on social media.

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6 integrations to get more from your social media management platform

Sprout Social

Many of the technologies your team relies on were built to integrate and share data with other tools. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Win new business by generating leads from social and capturing existing contacts’ social interactions.

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Five Social Media Predictions for 2010

Socialized

Here are my five social media predictions for 2010. Augmented Reality (AR) is the ability to place computer-generated information, such as text and labels, on top of live real world data, such as video from a smart phone. Location-Based Applications Will Dissolve Into General Social Networks.

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Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

Long time friend and well respected CMO buddy of mine Romi Mahajan is leaving Microsoft to join Metavana. Metavana aims to make all systems socially-aware so that all employees in the Enterprise make VOTC part of their jobs! Yes, Metavana can be applied to all unstructured content/data. is that accurate?

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Paying Homage to the Social Technographics Ladder

Ignite Social Media

If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . Enter the Social Technographics Ladder.

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