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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

Semrush Reacts to The Little Mermaid Trailer When we think about brands successfully leveraging social media trends , we generally focus on what’s happening on platforms like Twitter and TikTok, which pride themselves on being at the forefront of zeitgeisty conversation.

Examples 130
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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

Now, when you think of humor on social media, you naturally think of memes. Whether memes are a good fit for your strategy depends heavily on your audience and tone of voice, but Binghamton University is clearly comfortable with using them, such as when it jumped on the Bernie Sanders meme that blew up in January 2021: Image source.

Education 264
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Using social listening to surface trends to your audience

Sprout Social

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. In addition to this, you can also use social listening tools to dig deeper into conversations about what’s trending on the internet and what people are talking about.

Trends 127
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Wendy’s Social Media Strategy: Serving Humorous Engagement Online

Keyhole.co

However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. By tracking social media trends , the brand is smart and quick to get ahead of viral memes and trending topics. This meme began in a 2008 episode of the American sitcom ‘The Office’. With a net worth of USD 4.01

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Top 60+ GenZ Phrases & Acronyms You Should Know In 2024

Keyhole.co

It originated from popular culture and refers to individuals who conform to popular norms and stereotypes. It can also refer to individuals who heavily prioritize material possessions or luxury items in their social media content. Memes, culture, and slang heavily influence their personality.

Fashion 52
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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

To begin with there are two types of customer interaction that you should measure and analyze: Consumers who find your website through social media: These consumers increase traffic to your website and since they come to the site qualified (with intent) they also proportionately increase conversions (eventual or immediate revenue).

Analytics 350
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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Community remixing refers to fans on various media outlets that remix influencer content. If we were to unpack how this meme-able influencer embraced community remixing, it would look a lot like the inevitable shift from storytelling to storymaking. Marketing is all about conversion through conversation.