Trending Sources

3 Quick Ways to Drive Conversions on Pinterest

Convince & Convert

This means brands that mostly target male audiences can also leverage Pinterest to drive conversions. For example, you can create multiple pin boards including comic strips and memes, infographics, and photos relevant to your target audience. Finally, you could create a special landing page to increase your Pinterest referral traffic and conversion rate. alone will reach 59.3

Brands Can Have Real Conversations

Twist Image

Are there any real conversations happening out there? Now, it''s 2014, and if you look at some of the research and data, what we''re finding is that brands (and consumers) aren''t having that much conversation online. Yes, there is a lot of quick responses to customer service issues, and tons of new and interesting memes and viral videos being pushed out, but a true conversation? It''s hard to have a conversation if the main goal is to get people to buy from you. You can create more tangible encounters and push for the conversation to come back. brand.

The Ugly Side of Social Media Sharing

Waxing UnLyrical

On April 7 my Facebook friend Susan (name changed) uploaded this photo (image used with permission from “Susan”): By April 21, it turned into this photo meme: What was posted as a “friends only” image was altered into a very public meme, where her kids and the neighbor’s kids (all under 13 years old) became branded as “What is wrong with today’s kids?”

7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Luckily, there are several social media best practices that will help you increase your conversion rate on social media channels. It's a lot easier to craft social media marketing best practices for conversion when you start at the beginning. Cute kitten pictures and memes aren't enough. Facebook Ads.

Eight Conversations Your Customers Want to Have With Your Brand

Social Media Strategery

My last post criticized the content that a lot of brands share via social media – the incessant begging for likes and shares, the linkbaiting, and the meme-jacking that brands have adopted in their constant quest for “engagement.” You may not want to have these conversations. That’s too bad because avoiding these conversations is no longer an option.

Twitter and TV Superfans (Study)

SocialTimes Twitter

Karp wrote, “Fans engage in the TV conversation all the time, whether it’s getting pumped for the upcoming show or watching sneak peeks before the episode airs, seeing what the actors or other fans are saying or following memes and hashtags after the show.”. Media and entertainment brands can stoke the conversation and convert potential or casual fans to superfans by giving them additional content and fueling the conversation on Twitter. How do “superfans” of television show behave on Twitter, and what should marketers do to tap them? Here's a little sneak peek.

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Blogging's Definitely Not Dead. The Conversations Surrounding it Seem to Be.

Stay N' Alive

Despite all this traffic and all the attention this post had gotten, none of it happened as a result of conversations in the blogosphere. I'm beginning to realize the conversation is moving away from the blogosphere and into the social ecosystem. The entire conversation happened around blogs, and links between blogs. This is called a "Meme". It was the perfect storm.

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The meme-ing of Christmas

The Way of the Web

I’d been meaning to write about how social networks really do seem to have killed something with regards to blogging – the blog meme. At it’s core social media and engagement is about customer service and conversation, and not pitching someone one week and then sending him a generic PR link-building request the next (It’s happened to me several times as people failed to click on the About page on this site, for example). Bit of a shame for longer answers (And the chance to get some backlinks!). Bugger. 3/ Ad industry scandal or scoundrel of the year.

How to Leverage the Power of Trending Topics

Convince & Convert

Working in social media over the years, I thought I had a handle on wacky holiday occasions and memes. He’s also the subject of a quirky internet meme that’s still going strong after four years. The best memes and trending topics make light of situations and human behavior. It’s okay to “memejack,” or create your own play on popular memes or trending topics of the moment.

The Age of the Sycophant

Geoff Livingston

How did we get to a point where a group of media that was supposed to inspire conversations and thought turned into a mechanism to harness fans? This is in spite of several free service that do the exact same thing from organizations like WordPress , Pushing Social and the Daily Meme , as well as free blog topic tips from leading voices like Copyblogger and Problogger. Not much.

The Internet Will Break Your Creative Block

Twist Image

Some might go to a concert, a movie, the library, have a deep conversation with a friend at the coffee shop or even hit the local stand-up comedy club. Pushing beyond memes, Buzzfeed and Upworthy. memes. Writer''s block? Creative block? Can''t come up with something to create? Steven Pressfield hates the words "writer''s block." " He believes that we''re all just fighting the "resistance" to create something (writing, that new startup, a project, whatever). I believe that some days the creativity simply flows better than it does on other days.

The Meme to End All Memes

Geoff Livingston

The anti-social media guru meme received a death wish from Shel Holtz last week. And we thought to ourselves why just stop with the anti-social media guru meme, there are so many rehashed tired conversations that could stand for a shorter shelf life. With that, this is the meme to end all memes! 1) The Influence Conversation. Or at least these 10.


Social Media Marketing

Political: #tcot, #iranelection Memes: #waystoaskforsex, #omgfacts Events: #SxSW, #bwe10 Campaigns: #fiestamovement Temporal: #musicmonday, #marketermonday (also #MM) Twitter-specific: #followfriday (aka #FF) If you're ever in doubt about the definition of a certain hashtag as it flits by your screen, simply pay a visit to (as in "What the Hashtag?"). There's a directory there.

With 4 Days Before Blogger Social, I Bring You the 4×4 Meme

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal > With 4 Days Before Blogger Social, I Bring You the 4×4 Meme With 4 Days Before Blogger Social, I Bring You the 4×4 Meme by Tamar Weinberg on March 31, 2008 Share As I was traveling on my last of three conferences, Chris Kieff tagged me on the 4×4 meme that’s going around. The idea of this meme is somewhat like previous memes , but it’s four times full of fun. Then, you need to top it off by tagging four people. and Las Vegas.

Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

If we were to unpack how this meme-able influencer embraced community remixing, it would look a lot like the inevitable shift from storytelling to storymaking. This style of marketing encourages fan pages and real time hashtag conversations with influencers. Marketing is all about conversion through conversation. The old form of content marketing is dying. Inbound Loop.

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Are Podcasts Worth More Than An MBA?

Twist Image

There's this meme-like image that resurfaces every now and again online that features a quote from me. My podcasts are long, deep conversations with people who are thinking differently about business. I learn so much from those conversations. conversation. How you learn may not be as important as where you learn. The truth is, that I don't think it came from my mind (I may have stolen it), but I truly can't remember where I first heard it. I never graduated university. I started it. I did about a year. I dropped out. Candidly, I was never very good at school. brand.

Meme 15

5 Keys toward Creating a Killer Twitter Audit

agora pulse

Assess Private Conversations. Your private conversations are just as important as the public ones. Use private conversations as a medium to thank your buyers and to gain personal information to send free swag bags. If this works for your brand, post GIFs and memes to your timeline to add humor to posts. Is it time for a Twitter audit? Probably so. Review Content Types.

Hashtags for Listening, Collecting, Broadcasting and Conversations


Great idea came from a different conversation. Broadcasting / Conversation. However, if we adopt a particular hashtag that’s used by participants to indicate that content is interesting to this audience, then that could also help form a conversation. If every one of your tweets IS a hashtag, you dilute the usefulness of them by fragmenting the conversation. Do you think that a form of conversation or sharing would emerge as a result? Meme: Ways to Increase Your Twitter Following Ethically , May 19, 2010. But I hadn’t really considered a hashtag.

B2B 3

5 Ways Social Media is Used to Mislead or Misinform

Waxing UnLyrical

The Fake Facebook Meme. Most recently, I saw a meme claiming Coca Cola’s current formula is more addictive than its original formula, in spite of the fact that (admitted by the meme) the original formula contained cocaine. I have heard a lot of talk about Twitter’s use as a conversation tool. I have a confession to make: I’m not 100% in love with social media. Format.

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Meme: Ways to Increase Your Twitter Following Ethically

Geoff Livingston

Zoetica) is a conversation starter on how to do that. We hope other successful Twitterers/bloggers will continue the conversation in a meme, and spread this more mindful approach towards Twitter followings. 1) Have conversations with influencers. 2) In addition to following lists and having conversations, actually follow these people. link]. org/. of tweets).

101 Marketing Tools and Technology Tips for 2017

Razor Social

Using a tool such as Talkwalker will help you track social conversations across social media channels and the Web. By setting up these parameters, you can determine how specific campaigns perform in terms of driving site traffic and conversions. The exit intent popup is a popup that only appears when someone is going to exit your website – and conversion rates are very good!

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4 Social Media Management Strategies for Mobile Consumers

agora pulse

Give your audience an opportunity to share that inspirational quote, funny meme, or 20% discount code. Larry Kim , founder and CTO of WordStream, says, “Photos, infographics, memes, illustrations, and videos are just a few forms of visual content that are having a huge impact on the way people consume information. Join the Conversation. Most likely not enough. Image Credit.

6 Creative Social Media Tactics to Produce Better Content

Sprout Social

Showcase Your Personality With Images, GIFs & Memes. GIFs can add humor to a dry subject, help educate viewers and make your content more conversational. Memes. If you do stick to static media, sometimes a well-timed meme can help your content resonate with viewers. Additionally, most memes have short lifespans so move quickly. Happy Friday! SproutChat.

Meme 42

How to Bring Humor to Community Management

Convince & Convert

Although a seemingly simple idea, what makes this campaign shine is the clever use of memes and puns both in the Facebook post creative as well as the comments. To drive participation and engagement around the contest, the community management team for Ikea Singapore responded to every comment with a funny meme starring the Shelf Help Guru. So, why not let them have a little fun?

What Kind Of Content Do Buyers Love [Infographic]

Social Selling Masters

Retail sites with video content tend to increase conversion by up to 46%. Memes. Memes are a popular way to express humor through the art of parody. Memes with GIF content usually go viral on social media quickly, so don’t be afraid to use humor to your advantage. When it comes to content, buyers tend to prefer visual content. Why is this so? Infographics.

Meme 36

12 Reasons to Use Social Media to Grow Your Business


Companies are increasingly using social tools to monitor conversations about their products, competitors, and industry, and engaging with their customers to build strong relationships. Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation. Here are 12 compelling reasons to use social media to help grow your business: 1.

5 Findings From Wendy’s Epic Week on Twitter

Simply Measured

The conversational yet sassy tone Wendy’s adopts on Twitter helps it gain engagement, even if the tweets are beyond the normal code of conduct as we know it on social media. Social as a medium for communication with brands allows for conversations to go in different directions, however, within reasonable limits. chlangie x=9 Y=10. — Wendy's (@Wendys) January 4, 2017.

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Hope for Better Conversations

Geoff Livingston

How about increasing the volume on some conversation that push people to think or act more mindfully, bettering our professions, our societies, and our day-to-day lives? Here are 10 current or would-be memes that could better our online conversations. Better Crowdsourcing : As soon as the vote for me meme ends… Wait, let’s shift it towards better crowdsourcing. Hmmm.

What Sucks About Being a Communications Professional

Spin Sucks

Just think: There could be a meme out there people haven’t seen. I recently had a conversation with an attorney nearing retirement age in which he asked me not one, but three times, “OK, but… what do you actually do? ” . We spend a lot of time talking about why spin sucks on this blog. We ask people every week in the Spin Sucks Inquisition , and we get really great answers. Bonus!

How Nonprofit Pros Use Twitter


Monitor your key hashtags to help you find new people and engage in relevant conversations. Don’t be so quick to jump onto trends and memes — they usually *aren’t* the right way to engage your community. If you would roll your eyes at your meme tweet if it came from another org, don’t post it. This post originally appeared on I’m not talking about Lady Gaga.

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

Feel free to check it out there to see the conversation about each of these great tools. With its one-click meme feature, you can turn a video or a gif into your favorite meme in a blink of an eye. Simply select the meme and will add the captions and effects for you. At the moment, only the “Deal With It” meme is available. Panda 5. Yotpo.

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5 Attention Grabbing Twitter Marketing Tactics for Non-profits


When you use custom hastags, it also becomes easier to track conversations around them. You need to make sure that there’s a unified message coming out of all these conversations. You could use visuals in a number of formats such as images, charts, infographics, memes and videos, to name a few. Twitter is perhaps one of the fastest-moving social platforms.

BackChannel Conversation Tools

Around the Thursday, October 14, 2010 BackChannel Conversation Tools (Updated) Image Source: [link] As a keynote presenter, Ive been tempted to take advantage of backchannel tools, but I have a ways to go to master that in the midst of a preso (although there are ways to engage your audience, too, for help!). This blog entry started out as an exploration of possible tools.I

A Step-By-Step Guide to Launching a Branded Hashtag

Sprout Social

Still, there are other ways that brands can use a hashtag to join in the conversation. Brands can also join into existing conversations, where it makes sense, by using trending hashtags. Don’t lose sight of the authentic conversations, new ideas and viral memes that the hashtag brings to. how do you feel about using # (pound) for groups. As in #barcamp [msg]? Promotions.

Essential viral marketing tools

Welcome to the Internet is a Facebook page that scrapes the Web for brand memes, enhancing your likelihood of getting shares. million likes, it has a pretty good pulse on subjects that are top of mind to the digital generation, and while it hasn’t been updated since June 30, you can find similar meme pages throughout Facebook and elsewhere. With 2.6 With

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8 Tools to Curate Content for Social Media


Type a keyword in their search engine and find stories (relevant news, live events, popular campaigns, conversations, and even memes) worth sharing on the topic. Content curation describes the act of searching the web for awesome topics, blogs, quotes, news articles, videos, images, or other forms of content to share with your audience. Check ‘em out! With the help of

How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

After all, if everyone seems to be having a conversation about the same topic, shouldn’t their brand be a part of it? While some social media trends are family-friendly, such as #FirstDayOfSchool, other trends are decidedly less so, like memes relating to Harambe. Some hashtags, trends and memes, while popular, have the potential to be lost on – or offend – your brand’s audience.

Community management and content creation

Janet Fouts

Some are great conversation wranglers, s**t-disturbers even. Many have a passion for the topic of conversation central to the brand they manage. Others are generalists and know more about creating memes than they do about the core values of the brands they represent. I was part of a discussion on Twitter this morning around this post of George Snell’s.” Really??

The Four Skills Digital Marketers Need Today

Spin Sucks

SEO is about optimizing websites at a page and server level to generate traffic and conversion. Today, your social media presence is crucial to educate a social media audience about your brand, engage with them through value-driven content, and eventually turn them from leads into conversions. Are you keeping up? Moz : If you’re not using the Moz SEO toolbar , you’re already behind.

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How to Market Your Brand to All Generations with Social, Content, and More

Simply Measured

How to Increase Social Conversions Download. For instance, millennials like memes a lot more than Baby Boomers do. People are writing “What In Tarnation” on everything and it’s become a huge meme First, you need to figure out what your target market is. Basics of Cross-Generational Marketing. Social Media. Email. Content. Infographics. Direct Mail.