Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. Pretty nifty. Chaim Haas. SocMetrics. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Because of the less serious checklists that are being passed around the web right now, I thought it would be a good time to look at what some of the influencers online are really doing, and how you can join their ranks if you’re so inclined. Influencers accept that they have a position to hold and won’t abuse it for a quick buck.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

DECEMBER 7, 2010

Thousands of random conversations in person and online with all kinds of people. Instead, it is conversational and fun. In Malcolm Gladwell’s insanely popular international bestselling book, The Tipping Point , one of the most valued type of influencers is the “connector.” Young and old. Male and female. It might be an event.

Industry 248

Industry Hosting Social Networking News 248

Techipedia: Tamar Weinberg

MARCH 13, 2012

Millions of people and organizations are using Change.org’s online petition tools to change laws, influence corporate behavior, and make their communities healthier, safer, and more equitable. The Situation. On February 28, the New York Times posted an article that a high school basketball team, the Orthodox Jewish Robert M.

Brands 132

Brands Yahoo CSR Widget 132

Techipedia: Tamar Weinberg

MAY 18, 2010

In every industry, there are existing conversations going on. A social media strategy will allow you to get in on these conversations so that you can offer solutions, push buttons, and get people talking. Commenting, posting blogs and inviting conversation allow customers to connect with you and your brand. What motivates them?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media is all about how effectively you build conversation and become part of an ongoing conversation. Reply Cijo Abraham Mani October 7, 2010 at 11:15 am I like your point about Social Media Advertising. To get social media success you should first gain the trust of your followers. Trust builds with strong relationship.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

MARCH 12, 2009

Loyalty programs such as the Royal Champions encourage people to maintain a positive outlook about the company and may further influence them to talk more positively about the same company in the future. These individuals didn’t have to be paid to do it before, after all, but the nice unexpected perks are certainly not unappreciated.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JANUARY 19, 2010

It’s a great arena for finding influencers and inspiring client generated content – nirvana to those of us who toil in the social media space. I just wish we could cookie users on Facebook and Twitter so I could track their conversions… maybe one day! Could I add one to your list? Even better it can be measured.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. Conversation Agent): How do you want to use Twitter? It’s really not that hard!

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 21, 2009

Companies are still challenged with whether they *should* get involved in the conversation. A great experience breeds influence and positive feelings. I don’t they had much of a choice though. Reply Tamar Weinberg July 21, 2009 at 9:21 am In a way, Nick, they certainly could have.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# In every business niche the smart people are reaching out to influencers to try and carve out a special place in their heart/blog. and still have nothing to show for it. It’s pretty specific.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 28, 2010

Some of us have been thrust into social media simply because the online landscape showed potential for online conversations. These are conversations, not broadcasts. Social media gives you an opportunity to exert influence onto customers and prospects. Sure, people don’t want to lose control of the conversation.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

APRIL 3, 2012

This practice allows us to avert the shouting match and instead ensure a true dialogue by starting conversations around our clients, engaging with the right audiences, and enhancing what is being discussed. Conversations – What is the inherent value of the material/content you are communicating?

Social Media 150

Social Media Energy Cost Communities 150

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

JULY 8, 2008

Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. Some communities are very open to marketers being there and contributing to the conversation.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 17, 2010

Who are the influencers? Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. Strategize With Webmaster to Create Better Conversion Just like any other advertising effort, your job needs to be measured. Who are the heavy hitters? Check it out! Maybe they don’t care.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Simply put, the new mass media helped organize, and influence, large numbers of consumers. The time has come for companies to be part of the conversation. Crucially though, people now had a means to cause a fuss if the product was not good giving rise to an important feedback mechanism. I’d like to put in my $0.02

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

But it makes another thing clear: unless Digg acknowledges that its users are valuable assets to the company’s growth, Digg is not going anywhere , because if it does, there will be new people on staff who will have to control the flow of the conversation in their favor.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

AUGUST 26, 2009

This is especially true as the FTC plans to police sponsored conversations. Give your customers a voice in the communities where they already have influence. They are cheerleaders on the sidelines and they’re rooting for your team. Full disclosure of their representation as it relates to specific perks is important.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JANUARY 23, 2008

In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be. Therefore, instead of using social news outlets, the Blog Profits Blueprint program became successful because multiple influencers promoted it, including Problogger Darren Rowse.

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

JANUARY 5, 2011

100 Thoughts on Social Media (Conversation Agent): This may be one of the shortest blogs post I’ve added to this 2010 list. The Perfect Social Media Measurement Plan (Search Engine Land): Brian Massey illustrates a system that gives reliable conversion data to a spreadsheet automatically. Probably not. Let us count 34 ways.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Link Building for E-commerce Sites : Anchor text is important when it comes to link building – you want traffic but also conversions. Local SEO Tracking: How to Track Offline Conversions : Whether it’s by custom URLs or custom phone numbers, offline conversions can be tracked thanks to a bit of analytics know-how.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Bloggers like Valeria Maltoni of Conversation Agent , who don’t have a team of bloggers at arm’s length, offer content on a very regular basis (in Valeria’s case, 6 days a week). The more you can cross off your list, the better your chances for success and influence as a blogger.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

APRIL 8, 2010

Numbers Aren’t Everything Over-zealous clients or enthusiasts might feel the need to absolutely reach out to the “influencers&# who have eleventy billion Twitter followers. Research these potential influencers to get a handle on their credibility. It is nice to see people having an honest conversation.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

JANUARY 5, 2009

How to Influence Powerful Social Media Users for Traffic and Attention (Dosh Dosh): How do you influence the influencers? Rand Fishkin uses pretty pictures to explain the importance of social media marketing and how you can apply it to get better traffic, more conversions, brand awareness, and more.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

APRIL 14, 2010

Your best bet is to consider an integrated marketing plan that consists of social media and other marketing tactics, because the act of just being nice to people online won’t bring you conversions. 2) Because of this there is a learning curve to turn marketing efforts into real conversations. This causes a few things.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

You talk about other things around the people you want to influence. Start conversing with the people you want to have follow you, and do it consistently. I had it for my NY METS buddies as we tend to have conversations that are lengthy which interferes with my twitter stream for biz but it was still me. So what do you do?

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

MARCH 10, 2010

Find those who influence you , and then find out who they are engaging with. Conversion expert. Every website that sells products or closes for appointments whether B:C or B:B should be interested in their conversion ratios and improving those ratios. There are hundreds of blogs on each specialty’s subject matter.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 7, 2010

Essentially, the actual user’s Twitter account became a broadcast medium but not a conversational one. Numbers Do Not Dictate Influence There are some people who will automatically follow everyone who follows them on Twitter. “Just found this great post on green and orange widgets by @tamar&# ). and Im quite glad I did.

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

OCTOBER 28, 2014

With the rise of Facebook’s popularity, the launch of Twitter, and the surge of influence from social news sites like Digg, social media looked to be a great breeding ground for marketers to make their mark. I watch as my feed there gets cluttered with marketing content and very rarely true conversations.

Digg 213

Digg Marketing Social Media Feed 213

Techipedia: Tamar Weinberg

JUNE 13, 2012

First, the latter two points about usability and speed loading fall into areas where things such as web design, conversion optimization and programming, strongly come into play — indicative of SEO’s growing reliance on other marketing disciplines. Improving the speed of the site, in terms of page loading time.

SEO 228

SEO Paid Search Metrics Google 228

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Publicizing a private conversation on a wall post. Then, you use that number as a success metric for influence. Using your Twitter feed as a chat room for conversations that are exclusive in nature and not as a broadcast medium. and having a real conversation first. Or unfollowing them as soon as they follow you.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Get the conversation started now! Mary Killelea Reply Tim Ware December 11, 2009 at 4:21 pm I’m sure the news that Facebook will be reducing the application tab width from 760px to 520px is going to affect this conversation. Discussion boards let you know exactly what your fans and customers think and want.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

There’s relationship building (see rule #6), influence, branding, and more. In fact, this entire parallel was actually mentioned to me in passing by someone who was aware of the conversation that was happening there. To quote The Happiness Project author Gretchen Rubin, act the way you want to feel.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

You need to be prepared to converse with (and not just speak to) your constituents. It’s basically like a one sided conversation when everything is automated. If I want conversation, I go to the Just Others or Discussion page. It’s not a one-to-many relationship. You need to do a lot more than broadcast to succeed.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Social Media Marketing: How to Win Friends and Influence People : Sound like a famous book you’ve read? How Does a Company Dip its Toes in the Conversation? : On the other hand, if you are Brian Solis, you need to know what to do as an expert and where to listen to the ongoing conversations. Are You a Super Influencer?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

Most say they care most about conversions. Analysing conversations on the Internet to build-up a social media strategy can lead to many options including SEO. social media has simply brought back, on steroids, the super old-school concepts of value and influence. secondly, i see social media as having a lot to do with influence.

SEO 178

SEO Social Media Marketing Digg 178