Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media success is based on content and trust. Some marketers (and even CFOs) mistakenly view social media as “free.&#

Social Media 193

Social Media Sysomos Case Study B2B 193

Buffer Social

SEPTEMBER 15, 2016

Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. Content curation on social media is a great way to provide value to your audience and build your own brand. How does he go about his content curation? 3 Content Curation Takeaways from Rand.

Curation 40

Curation Social Media Content Startup 40

Keyhole.co

SEPTEMBER 20, 2023

True to its vision of making “products designed with your real beauty routine in mind,” Glossier publishes user-generated content on Instagram and YouTube and upholds realistic beauty standards through its online presence. Create valuable and engaging content How do you make your brand identity memorable and valuable to the target market?

Reputation 59

Reputation Brands Construction How To 59

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas. Speaking at an event?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Buffer Social

JULY 16, 2018

Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Selling on Instagram: How to Use Instagram’s Shoppable Posts – HubSpot Blog. The same goes for organic content as well. Measuring the ROI of your Instagram advertising efforts.

Instagram 75

Instagram Strategy Tips How To 75

Buffer Social

NOVEMBER 7, 2017

I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies. Here are the eight tips to guide your Instagram strategy: Instagram’s young audience likes current, creative, and useful content.

Study 111

Study Instagram Hashtag Research 111

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Proactive Report

JULY 3, 2011

As a direct result, markets are getting smarter—and getting smarter faster than most companies.” On average, each of your Facebook fans has 130 friends and when they click that “Like” button your content shows up in their news stream and is visible to their friends. Source : Hubspot Facebook Marketing Update Spring 2011).

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Later

NOVEMBER 13, 2019

The next generation of content creators are really into this no-edit edit look, which is a strong sign of what’s to come,” says Jordan from Ritual. For example, fashion blogger favorite, VSCO’s A6 is the perfect Instagram filter to help you create a minimalist “no edit” aesthetic. . anyone else feel me? View this post on Instagram.

Instagram 85

Instagram Trends UGC Meme 85

ProBlogger

MAY 31, 2016

If you’re like most bloggers, you publish a solid combination of evergreen and time-sensitive content. But what does it take to write really compelling evergreen blog content? Evergreen Content: A Definition. If you’re unfamiliar with the concept of evergreen content, it’s not hard to grasp. The Pros and Cons.

Tips 20

Tips Content Case Study Review 20

Buffer Social

MAY 31, 2017

With Facebook video being the top priority of marketers in 2017 , we’d love to help you get ahead of this rising trend. With Facebook constantly evolving and introducing new features, your video marketing strategy has to evolve, too. Here’s a great example by HubSpot : 4. Add a quote from your content.

Video 111

Video Engagement Facebook Mobile 111

Ignite Social Media

FEBRUARY 2, 2023

In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. We then founded Carusele in 2015 based on the assumption that’s proven true that basic influencer marketing could be improved and optimized. Lesson number five, organic content. Lesson 5: Organic content.

Influencer 85

Influencer Social Media Hubspot Travel 85

Oktopost

NOVEMBER 7, 2022

In the past, a company could readily reach individuals of all ages with traditional marketing campaigns through TV, newspapers, or magazines. But now that the internet and smartphones have become commonplace, such old-fashioned marketing strategies are no longer as powerful as they once were. Conduct a content analysis.

B2B 69

B2B Retail Issues Hubspot 69

Bare Feet Studios

OCTOBER 12, 2010

Or Hubspot. I showed them my computer, in WYSIWYG fashion – when I goofed on switching applications, I made a manini mistake and they got to watch as I fixed it. “I am not going to stand up there and lecture at folks for an hour and a half – we will all be brain dead by 10:30!&# Those can be found on Google.

Upcoming 67

Upcoming Conference Flickr Energy 67

Buffer Social

AUGUST 7, 2018

It sure feels like every time we as marketers and business owners think we have our Facebook marketing strategy figured out, a major algorithm change is announced or a new tactic becomes the latest trend. Table of Contents. How to improve your Facebook marketing strategy today. What a year for Business Pages on Facebook!

Research 111

Research Brands Facebook ROI 111

agora pulse

APRIL 28, 2020

Or perhaps you want to build your own social media marketing agency but aren’t sure where to begin? With that spirit of collaboration and cooperating in mind, I asked some of the brightest social media marketing minds I know what they thought you should know about how to become a social media manager. About Jay Baer. About Ian Cleary.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Webbiquity SMM

JANUARY 30, 2014

It’s a virtually essential channel for consumer brands, particularly those in fashion, food, interior design, crafts, and travel. Find the answers to those questions and many more here in a dozen of the best Pinterest marketing guides of the past year. (Or perhaps guessed it from the title of this post.). Users will spend 4.5

Marketing 191

Marketing Crowdsourcing Social Networking Hubspot 191

Webbiquity SMM

JANUARY 3, 2011

Effectively generate content contributions from subject matter experts in your organization? Produce more stylish and readable content? 35 Ways to Market Your Blog by Junta42. Is blog marketing dead or just growing up? 10 Proven Blog Marketing Tactics You Can Use Today by The Future Buzz. Grow your audience?

Tips 176

Tips Sysomos SEO WordPress 176

Writtent Blog

JUNE 5, 2013

We’re now in an era where quality content creation reigns supreme, and search engines are increasingly taking social signals into account to judge the quality and relevance of content. Image Credit: HubSpot. Is the optimal keyword density for content 1.0%, 2.0%, or higher? That being said, keyword research still matters.

Strategy 86

Strategy Content SEO Hubspot 86

Buffer Social

JULY 14, 2016

How can non-designers and amateur photographers create beautiful content for Instagram? We recently launched one of our biggest product enhancements, Buffer for Instagram , to help you plan, track and amplify your Instagram marketing. Everything you need to know to create a killer Instagram marketing strategy for your business. .

Instagram 40

Instagram Marketing Hashtag Feed 40

Buffer Social

NOVEMBER 2, 2017

After speaking with top brands and marketers from around the globe, we’ve discovered a simple 3-step approach to successful social media advertising. As a marketer, you have to be willing to build relationships with potential customers first before you ask for the purchase. Run the risk of what marketers call ad fatigue.

ROI 111

ROI Advertising Conversation Social Media 111

Webbiquity SMM

MARCH 19, 2012

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.” Quite a lineup. But for many others it’s in the single digits.

Hubspot 168

Hubspot Marketing Mobile Social Networking 168

Later

MAY 8, 2019

When it comes to brands using Instagram for fashion, it’s a fast-paced, competitive world that has tons of business benefits. . A fashion-forward Instagram strategy can drive traffic, make sales, and attract a loyal community of followers. Table of Contents. Instagram For Fashion: Why is it So Successful for Brands?

Fashion 83

Fashion Instagram Influencer UGC 83

Writtent Blog

OCTOBER 22, 2013

Every content creator has one thing in common: they need goals to succeed. It doesn’t matter whether you’re in fashion or inbound marketing, you’ll struggle to reach your company’s sales goals if you haven’t taken the time to set smart targets. Double Your Social Shares. image credit: MarketingProfs. Earn More Backlinks.

Metrics 67

Metrics Blogger Hubspot SEO 67

Kikolani

FEBRUARY 18, 2016

Anyhooo, my BIG SPLASH (a bit more than fashionably late) into the social stream was more like a tiny falling raindrop, lost in an unending ocean of blue. It’s an exciting marketplace, run by the market, itself. Social media is big and growing and what’s more, is it is a major factor in digital, or online, marketing.

Social Media 108

Social Media Hashtag Twitter Research 108

Buffer Social

SEPTEMBER 12, 2017

Curating top content from around the web is a great strategy to increase your social media reach. For example, we grew our Facebook reach tremendously with high-quality content from third-party sources. With our community’s help, we put together an ultimate list of content curation sources across multiple industries.

Curation 111

Curation Content Hubspot Startup 111

Buffer Social

OCTOBER 10, 2017

Many experts predicted that 2017-2018 would be the “age of video marketing on social media ” and the data is showing that they were overwhelmingly correct. HubSpot, for example, found that 43% of people want to see more video content from marketers. Consumers are loving it, too! And that 51.9% IncompeTech.

Public Domain 112

Public Domain Creative Commons Video Content 112

The Realtime Report

APRIL 24, 2024

Sweeten the deal with exclusive attendee perks like discounts, bonus content, early access to future events or offerings, and referral rewards. Share relevant content, create exclusive communities, offer valuable resources, and show your support for their endeavors. Enticing incentives for taking action (discounts, bonus content, etc.)

Eventful 91

Eventful Survey Loyalty Authentication 91

Sprout Social

NOVEMBER 15, 2021

The start of a new year can feel a lot like the back to school season for marketers. There are tons of free and inexpensive marketing resources available online to help you prepare for the year ahead. To help start your search, we rounded up some of our favorite marketing resources that helped us make an impact in 2021.

Resources 90

Resources Team Marketing Skills 90

Later

MAY 22, 2019

When you tap to view your Instagram Explore page, it will look totally different than what may show up on your best friend’s explore page, because it’s specifically tailored to help you find new content that you’ll enjoy, based on what you already like to see on Instagram. 2: New Topic Channels on the Instagram Explore Page.

Instagram 81

Instagram Hashtag Feed Feedly 81

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? How do B2B social media marketing practices differ from B2C companies?

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 198

Statistics Social Media B2B Marketing 198

Buffer Social

SEPTEMBER 7, 2017

Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms. To help you with your social media marketing strategy , we would love to share some suggestions and examples that have worked for us and others. Here are the general guidelines: Facebook : Videos and curated content.

Platform 111

Platform Social Media Content Curation 111

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Buffer Social

FEBRUARY 22, 2017

Storytelling has always played a part in successful marketing. While it isn’t a branded content, it has a nice three-act structure (a model often used in screenwriting) we can learn from: Setup – Introduction of the video where she describes her trip to Kohl’s. Curate user-generated content on Instagram.

Social Media 111

Social Media Hashtag Curation Instagram 111

Buffer Social

MARCH 16, 2017

Using the Facebook advertising system, marketers can now reach any specific segment of Instagram’s 600+ million users. For more details on Instagram demographics, check out our Instagram marketing guide. Visual storytelling — Can you create visual content that blends into your target audience’s Instagram feed?

Instagram 111

Instagram Advertising URL FAQ 111