Adam Sherk

MAY 4, 2010

Ok fans could care less about that, but for myself and some sports and social media marketers out there it’s an interesting question. Ok fans could care less about that, but for myself and some sports and social media marketers out there it’s an interesting question. This time I’ll compare user engagement on each team’s Facebook page.

Team 165

Team Engagement Facebook Press Release 165

Oktopost

FEBRUARY 10, 2022

Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Watch the recording: Want to hear more from renowned marketing leaders on building community? Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community.

B2B 116

B2B Communities Apple Hosting 116

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

Adam Sherk

SEPTEMBER 15, 2010

Quite a few teams have fewer than 20K followers and several are still below 10K. It was surprising to see four teams still without official profiles. The Giants and Cardinals do have official representatives on Twitter ( giantspathanlon and cardschatter ) but no official team profiles. Twitter Let’s start with Twitter.

Team 188

Team Twitter Facebook Comparison 188

Later

JUNE 21, 2021

With millions of company pages and individual members on the platform, the space is no longer just for recruitment purposes. LinkedIn offers a vast array of marketing opportunities to establish your brand as a thought leader, boost visibility, and drive sales. LinkedIn Marketing Best Practices from the Experts .

Social Media Management 81

Social Media Management LinkedIn Tips Social Media 81

Adam Sherk

JANUARY 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Super Bowl: Which Team Has More Reach? But I’m here to look at what really matters – which team has more reach via social media? 1st Quarter: Blog mentions Two days after the conference championships, which team is being blogged about more?

Team 150

Team Social Media Digg Press Release 150

Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act.

Tools 94

Tools Content Marketing Curata 94

Buzz Marketing for Technology

JANUARY 4, 2011

Luke is the founder of The Innovation Games® Company and one of the most passionate people I have ever met when it comes to applying serious games to solve business problems. Truth be told I wasn’t 100% clear on what I was going to get out of 2 days of training for my leadership team but my word is my bond and lucky for me so was Luke’s!

Marketing 229

Marketing Collaboration Buy Training 229

Buffer Social

FEBRUARY 21, 2023

I decided to take the same approach to marketing Diversability: If people wouldn’t hand me a microphone, I’d become my own hype person instead. In the early days, I was doing much of this by myself (we now have a team of eight), and each event would take me about 10-15 hours and cost $50-$100 to make happen.

Brands 82

Brands Marketing Hosting Eventful 82

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy.

Company 279

Company Health Care Energy Groups 279

Sprout Social

DECEMBER 15, 2016

As 2016 draws to a close we asked members of Team Sprout to share the best things they’ve read this year. About the Author: Jon Gertner is an editor and technology writer at Fast Company magazine. Previously, he worked as a science, business, and economics writer at New York Times Magazine. Our Nonfiction Picks.

Team 40

Team Engineering Software Handbook 40

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Influencer 211

Influencer Engagement Fashion Retail 211

Socialmedia.biz

MAY 11, 2016

T he days of classic marketing strategies are far behind us. While big companies still choose to spend big bucks on commercial ads online, on TV, on billboards, and in magazines, this method is losing its efficacy. Clearly, companies have taken note of the changing field of marketing and are turning to alternatives.

Influencer 68

Influencer Strategy Brands Marketing 68

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Dave Fleet

DECEMBER 6, 2010

Is your company ready to handle the crisis if an organization like Wikileaks decides to focus its attention on you? Every marketing initiative should, at a minimum, incorporate escalation processes into their plans. Tweet Wikileaks creator Julian Assange has announced that his site is now going to begin to focus on businesses.

Case Study 401

Case Study Banking Issues Organization 401

Convince & Convert

APRIL 15, 2011

We’ve entered an age where every company needs to think of itself as a TV station, as a magazine, as a newspaper. Telling your story in a relevant, authentic fashion across a multitude of modalities is the marketing of the present (especially for B2B).

Content 115

Content Marketing Consultant Fashion 115

Convince & Convert

JULY 23, 2015

On July 17 th , companies small and large came together to celebrate what’s become a mainstay in our digital communications: the emoji. According to New York Magazine , 74 percent of the people in the United States confirmed using emojis in messaging apps. Image via WorldEmojiDay.com. Disney’s Big Frozen Emoji Blowout Video.

Company 60

Company Storify Education Newsletter 60

Convince & Convert

NOVEMBER 30, 2023

But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your strategy. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. For example, look at your most effective email blasts and try re-using those subject lines.

Advertising 108

Advertising Social Media Strategy Tools 108

Twist Image

FEBRUARY 13, 2014

Are marketer''s the most loathed human beings on earth? As a marketing professional, I often wonder where the vocation sits on the list of the most respected and appreciated industries out there. Changing the marketing game. Companies that have spent any semblance of time online know this, in a profound way.

GPS 91

GPS Marketing Privacy Review 91

Oktopost

APRIL 26, 2021

B2B companies are especially guilty of this — but they don’t have to be. Nicole Votolato Montgomery, Associate Professor of Marketing at the McIntire School of Commerce, University of Virginia agrees: “The number one thing that brands are doing wrong on social media is trying to push product. Respond to comments in real time.

Engagement 157

Engagement Social Media How To Hubspot 157

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

SMS 87

SMS Marketing ROI API 87

The Realtime Report

JUNE 1, 2020

The company focuses on selling life insurance, as well as a number of other essential products, to people working hard to protect their families. Additionally, for four years in a row, Inc Magazine. Entrepreneur Magazine also celebrated the company’s culture in both 2017 and 2018. How Symmetry Financial Group Works.

Groups 103

Groups Groups Insurance Review 103

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. These are those links.

Social Media 162

Social Media Flipboard Journal comScore 162

Twist Image

FEBRUARY 16, 2012

Recently, a major media company reached out to me to discuss what they called, "a new business opportunity," for Twist Image. The tragedy here is that I may have needed this company's services, but I would not have led this conversation - it would have been someone else within my organization. We settled on a date and time.

Marketing 97

Marketing Findability LinkedIn Advertising 97

Buffer Social

AUGUST 22, 2019

In this post, we take a look at some of the marketing strategies that have aided Daily Harvest’s incredible growth. Contents: 5 Marketing Lessons from Daily Harvest. Before starting Daily Harvest, Rachel Drori worked in marketing for Jetsetter. Something that no company seemed to be offering. But back to SEO….

Marketing 71

Marketing YouTube SEO Engineering 71

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

JUNE 1, 2014

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). How is Pharrell the #10 most mentioned person on Twitter among digital marketers? That guy is EVERYWHERE!

Twitter 167

Twitter Marketing Conference Consultant 167

Waxing UnLyrical

FEBRUARY 5, 2014

Having persuaded Rod, Pete moved on to the larger market. Pete and Rod created packaging for the product and took an internet marketing approach. After auditing a class on internet marketing, they paid the professor of their course to create a website for them. Pete: People loved it, and so did their dogs.

Startup 237

Startup Class Eventful Retail 237

Convince & Convert

NOVEMBER 21, 2013

Inspired by the power of storytelling has to cultivate engagement, the company has re-launched their corporate website, “ Coca-Cola Journey ,” as a highly visual, sharable digital magazine. The company also discovered something surprising – specific types of Coca-Cola news and information ranked among the top performing content.

Syndication 164

Syndication Curation Social Media News 164

Adam Sherk

SEPTEMBER 13, 2010

What Horrible Things Did Time Magazine Do in 1964? What Horrible Things Did Time Magazine Do in 1964? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Survey 140

Survey Social Networking Engineering Research 140

Hootsuite

OCTOBER 25, 2021

Social media is the perfect way to communicate your values and build brand equity with customers across your marketing funnel. Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions. Step 1: Create a social media marketing strategy. Why/why not?

Social Media 142

Social Media Meme HootSuite Influencer 142

Convince & Convert

MAY 27, 2014

Something old and something new is a great philosophy with which to power an awesome outreach marketing strategy. They are owned by a B2B parent company and debuted their consumer site in early 2014. The project scored over 187MM impressions from 50+ press outlets including, People Magazine, E! Magazine, and many more.

Case Study 148

Case Study Study Influencer Project 148

Sprout Social

NOVEMBER 28, 2022

Clothing company Rawson used this format to better understand customer preferences. Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. Introduce your team. Promote a discount with stickers.

Instagram 122

Instagram Engagement Brands Avatar 122

Convince & Convert

DECEMBER 5, 2011

We’ve known for more than a decade that relevancy drives email marketing results. This is marketing that approaches the “one to one” capability that professional communicators have dreamed about since the 1950s. Marketing Automation for Small Business. Marketing Automation for Small Business.

Marketing 118

Marketing Software ROI Small Business 118

Mindjumpers

JUNE 27, 2012

The company explains: “ Blipp v. & There is no scanning needed, so rather than a simple QR code, the app recognises all kinds of images such as product labels, magazines, billboards or even a physical building. Augmented reality and image recognition. But what does Blippar mean? Interactive ‘wow experiences’.

Engagement 257

Engagement Mobile Buy Team 257