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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

BlackBerry and Nokia are currently playing catch up because they failed to listen. Continuous customer feedback is the bedrock of innovation because companies that listen innovate. One of the reasons for this is brand deafness. Sadly, some other brands aren’t able to start over and bounce back like the aforementioned. Commodore Corp.

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How Nokia and Volkswagen Are Embracing 360 Storytelling In New Video Campaigns

Convince & Convert

As seen with these new campaigns from Nokia and Volkswagen, strapping multiple devices to an object in motion results in a impressive, 360 degree visual storytelling experience. Nokia’s Uses 50 Lumia 1020’s To Create Arc of Wonder For the first time ever, Nokia has taken 50 of its Lumia 1020 smartphones to create an “Arc of Wonder.”

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Tweet, Pay, Love: The Modern-Day Social Media Pop-up

The Realtime Report

And Nokia celebrated the Lumia 630 by launching the #100aires Pop-up in East London in June, where one-off art pieces were up for sale using social currency. Some brands have also incorporated a ‘pay with picture’ strategy that encompasses the rising trend of visual social media in 2014.

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Introducing @Flextronics to the Social Web

Ari Herzog

Press releases and corporate write-ups across the web talk about the company’s production of electronics for Redbox , NASA , Nokia , and Ford — to name a tiny few consumer brands you may recognize. The company went social this fall, as CMO Catherine Hernandez-Blades elaborated in the company’s first blog post.

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The Untapped Potential Of Emojis And Their Role In Social Media Marketing

Unmetric

Nokia 3310 with its smileys ruled the way we communicated, almost every SMS sent out had a ‘smiley’ attached. Can you imagine a few years ago that a Fortune 500 company would release an almost indecipherable press release? It accomplished something that was missing from the new age communications for some time. What does it even mean?

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“K” is King in Brand and Company Naming

Waxing UnLyrical

Having a great company and product name adds to market appeal and most likely has had a direct affect on the company’s million dollar sales record. Thirteen percent of companies in the 2011 top 100 brands start or end with a “K” or the “K” sound (hard “C” included) or have the sound in the middle of the name.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

. • Christopher Barger – Director, Global Social Media at General Motors. • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company. Electronics, Devices, Mobile. • Jussi-Pekka Erkkola – Digital Marketing Manager at Nokia. • Marcy Cohen – Sr.

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