Sprout Social

JANUARY 12, 2023

External communication, marketing and public relations (PR) have been tricky for brands over the last few years. Leading to an ever-increasing emphasis on how corporations reflect these values when communicating with their audiences. Deviation from these standards can quickly become a public relations nightmare.

Brands 130

Brands How To Authentication Exercises 130

Socialized

JANUARY 31, 2021

Public Relations: If your restaurant gets featured in TV, newspaper or in other social media profiles, do not forget to repost it in your profile. Public Relations: If your restaurant gets featured in TV, newspaper or in other social media profiles, do not forget to repost it in your profile.

Social Media 130

Social Media Tips Marketing Discount 130

Hootsuite

OCTOBER 26, 2020

Any brand using Twitter as part of its social media marketing plan likely recognizes Twitter updates each month. Those updates can include everything from a Twitter story update, to users changing who can reply to Tweets, to increased context around Twitter trends. Jump back to see Twitter updates in previous months. Source: Twitter for Business.

Twitter 144

Twitter API Trends HootSuite 144

Sprout Social

DECEMBER 5, 2022

Social media can bring joy. Booktok , for example, has become a flourishing online community. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Not so long ago, brands and executives were still wondering whether they should be on social media at all.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Waxing UnLyrical

JUNE 24, 2019

It can be eye-opening to see the macro influencer’s true reach compared to the engaged micro influencer’s followers. The micro influencer is often more motivated to share knowledge and relevant information with their community. This is great news for marketers looking to increase the impact of their campaigns.

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Influencer Authentication Survey ROI 237

Hootsuite

SEPTEMBER 27, 2023

So, it’s no surprise that YouTube Shorts reached two billion monthly logged-in users as of July 2023. In this post, we talk specifically about YouTube Shorts monetization, a.k.a. how to make money from your YouTube Shorts. If you’re looking for a more general primer on this format, check out our blog post on how to make YouTube Shorts.

YouTube 93

YouTube Adsense Affiliate marketing Video 93

Buffer Social

FEBRUARY 21, 2023

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brands 82

Brands Marketing Hosting Eventful 82

Sprout Social

MARCH 26, 2020

a leading technology company that provides enterprise open source solutions. Given the complex nature Red Hat’s offerings, the customer and community feedback Red Hat receives on social media every day is invaluable. Those demands coupled with the “always on” nature of social media make burnout a very real challenge. .

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Buffer Social

OCTOBER 29, 2021

Especially for entrepreneurs with countless non-social-media-related to-dos on their plates, staying on top of Instagram trends can be tough. While these insights and tools can be powerful ways to drive growth to your business, they can also bring overwhelm to your social media strategy. Really, opening these accounts takes minutes.

Small Business 100

Small Business Campaign Instagram UGC 100

Sprout Social

FEBRUARY 8, 2023

Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. Keep on trucking Is there anything more invigorating than the open road? That level of community matters and your brand should take an active role. That’s an understandable feeling.

Industry 87

Industry Social Media B2B Resources 87

Oktopost

MARCH 18, 2021

Mike , CEO of ClickDimensions , has a passion for developing new businesses and building teams to bring them to life. He currently focuses those specialties within the Microsoft Dynamics 365 community, helping partners and marketers get the most value from the platform. Like What You Heard?

B2B 62

B2B Apple How To Microsoft 62

Keyhole.co

DECEMBER 1, 2023

Right off the bat, you can tell that reposting something is a great way to bring in more audiences to your account or channel. Most social media platforms allow you to repost or share content from another account or page. Perhaps the most famous method of doing this is ‘retweeting’ on Twitter, which can be done with a single click.

Instagram 59

Instagram How To UGC Curation 59

Writtent Blog

JANUARY 12, 2024

This specialization not only enhances your writing skills in a specific domain but also opens doors to collaboration and opportunities within that industry. For example, if you become known for your expertise in finance writing, you may attract clients looking for content related to investments, personal finance, or economic trends.

How To 52

How To Skills Journal Education 52

Keyhole.co

SEPTEMBER 18, 2020

The major factor in getting verified on Twitter is that your profile is of public interest. The major factor in getting verified on Twitter is that your profile is of public interest. If you are running a Twitter influencer campaign you want to bring your A-game so that influencers can recognize you and want to work with you.

Twitter 97

Twitter Badge How To Authentication 97

Buffer Social

JUNE 30, 2022

Pride month is celebrated annually in June to honor the 1969 Stonewall riots, and the work towards equality for the LGBTQ community. Labels can help people find community and give a sense of belonging and identity. This year, in support of Pride Month, we are pleased to share a Fireside Chat with four LGBTQ Bufferoos.

How To 70

How To Authentication Communities Energy 70

Later

JUNE 26, 2020

Facebook Groups are an effective way to create a community, drive engagement, and improve customer relations for your brand or business. If Facebook Pages are the business equivalent of a “Facebook Profile”, Facebook Groups are the best place to encourage conversations and interactions from your community. Table of Contents: .

Groups 74

Groups Groups Facebook How To 74

Janet Fouts

MAY 28, 2020

If you know me, you know that community has always been the backbone of my work, and the foundation of my business. You may also know that taking a thoughtful and mindful approach to how we communicate with others really matters. We wanted online communities to be a reflection of our personalities and a place for personal expression.

Communities 105

Communities Feed Feedly Conversation 105

Social Media Strategies Summit

OCTOBER 30, 2019

You might not typically think of a police department as a brand, but the Norfolk Police Department has built an audience of over 180,000 fans on Facebook with their relatable content. They considered what would appeal to the childhood cancer community, and tapped into the emotional reality of those affected by cancer.

Brands 108

Brands Facebook Journal Issues 108

Hootsuite

JANUARY 4, 2021

They can be created using pre-published posts, places, or product listings from the creator’s account or public accounts. Choose a post from your feed or a saved post published by other public accounts. Fortunately, putting things on your radar is precisely what Instagram Guides are for. What are Instagram Guides? Select Guide.

Instagram 145

Instagram Geotagging HootSuite Tourism 145

Sprout Social

OCTOBER 21, 2020

With social media, brands can bring entertaining experiences into their audience’s homes and keep fans engaged until things return to “normal.”. Sprout Social’s Analytics and Publishing tools can fuel that ingenuity, surface those insights and help marketers bring new customer experiences to life. Mind sending us a quick DM?

Social Media 114

Social Media Analytics Eventful Hashtag 114

Laurel Papworth

JUNE 9, 2023

Let’s explore Shapeshifting. That very human talent to change and adapt with curiosity and exploration. How will we adapt to artificial intelligence, especially in a job market that suddenly looks VERY different? Tax assessors don’t do too well. 100% replacement and 50% faster. We just want to get by. This is not the time to do that.

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Avatar System Data Course 98

Sprout Social

JULY 30, 2020

Throughout the pandemic, the 123 Internet Group’ s top priority was ensuring that their clients are staying connected with their customers and communities on social. We worked closely with all our clients to help them understand the needs of their customers while providing answers and advice related to the pandemic.

Retail 123

Retail Groups Groups Social Media 123

Keyhole.co

NOVEMBER 14, 2023

It expands your reach to new audience segments and brings fresh attention to your products. As creators know what appeals to their audience, they can help you voice your message more creatively and bring a fresher perspective. Builds community Instagram collab posts are a great networking tool as well.

Instagram 52

Instagram Engagement How To Collaboration 52

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. Businesses will be able to use these third-party platforms to manage their Facebook Shops, as well as any social ads related to those shops.

Features 109

Features Instagram Badge Influencer 109

Buffer Social

DECEMBER 15, 2021

While we know a lot of small business owners who manage their own social media profiles and love doing it, for some it makes more sense to bring on a dedicated social media manager to free up their time and creative energy. Plus, I also included our entire job description at the end. Let's dive in! ✨ 1.

Social Media Management 82

Social Media Management Process Social Media Applications 82

Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Stories on Facebook were rather slow to take off.

Social Media 121

Social Media Brands Content Real Estate 121

Waxing UnLyrical

SEPTEMBER 9, 2015

In the last 25 years, this young democracy has seen many career options emerge, one of which is Public Relations. However, until recently, the options for cross-cultural communications to thrive were limited. It is in the context of this background that an idea to bring the PR fraternity together emerged. Enter PRAXIS.

Conference 100

Conference Eventful Aggregator Consultant 100

Sprout Social

JULY 16, 2020

Our most recent Brands Get Real report found that 55% of consumers say they would boycott brands that support public issues that don’t align with their own views. But therein lies the key to communicating a believable message during times of crisis: It should cost you something. One brand willing to pay this price is Ben & Jerry’s.

How To 120

How To Issues Committee Education 120

Keyhole.co

JULY 31, 2023

These platforms not only provide an immediate response mechanism but also allow brands to show their commitment to customer satisfaction in a public domain allowing businesses to rise above their competition and turn customer service into a powerful differentiator. Be quick in your replies because you value your customers and their time.

Examples 52

Examples Social Media Brands Issues 52

Buffer Social

JULY 13, 2022

Maintaining public relations is essential for personal and business brand building; part of that is customer engagement in both positive and negative circumstances. Receiving these comments is inevitable, but the important thing is how you handle them. Poor handling can hurt you and your brand and turn customers away. We think so.

Social Media 98

Social Media Policies Team Comments 98

Buffer Social

MAY 4, 2022

Sharing this content will not only attract more customers, but it can also open a dialogue with your existing followers, creating a stronger online community. After all, you’re a small business owner, and probably not a trained writer. But you don’t have to be the perfect wordsmith to write compelling and engaging posts.

Small Business 84

Small Business Journal How To Tumblr 84

Hootsuite

MARCH 23, 2020

Here are three ways organizations can adjust their business and communications strategies to stay connected and demonstrate leadership in the chaotic months ahead. Of course, social platforms have had a few bumpy roads in terms of public trust over the last few years. How to use social media to sell shoes. Fast forward to now.

Health Care 145

Health Care HootSuite Organization Instagram 145

Sprout Social

SEPTEMBER 12, 2022

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. So it’s never been a better time to explore social media management services. They can be years-long partners, or campaign-based resources, which is increasingly popular.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Oktopost

SEPTEMBER 24, 2019

In other words, corporate reputation management isn’t just damage control or public relations. Maintaining a strong corporate reputation isn’t just about building up enough cumulative goodwill to shake off bad publicity or an underwhelming quarterly financial report. A company’s reputation is based on many factors.

Reputation 83

Reputation Press Release Airlines Construction 83

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement? Who is a brand advocate?

Brands 129

Brands ROI Authentication UGC 129

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Case Study Study Communities Joomla 180

Waxing UnLyrical

MARCH 11, 2013

This time around, we talked more about the need for education, whether CPM (cost per thousand impressions) is a valid metric for PR, especially since it has recently been discussed by the IPR (Institute for Public Relations “measurati,” and whether or not PR firms should also offer measurement services.

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CPM Handbook Comparison Consultant 204