article thumbnail

Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book.

Review 152
article thumbnail

Why More Members, Money, and Ads Don’t Always Mean More Success: A B2B Marketer’s Survival Guide

Webbiquity SMM

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? From its founding, Myspace took off like a rocket ship while Facebook had a much slower ascension from launch. My answer is certainly–yes!

B2B 190
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

Later, several other websites such as Classmates.com and Friendster contributed to the development of social networking to help reach our present day scenario, where we see the domination of Facebook, Twitter, LinkedIn, and Google+. Google+ is currently in its introductory phase. Today, MySpace can be grouped under this category.

article thumbnail

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

The newest social network de jour is Google+. Available by invite only (for now), Google+ has taken the social networking scene by storm. Live for just over a month, Google+ has already hit 10 million+ users, and it’s still not open to the pubic. Google+ is like a shiny new birthday toy. Learn About Google+ on Google+.

Google 177
article thumbnail

Are You a Digital Landowner or Sharecropper?

Waxing UnLyrical

You only have to think back a few years to MySpace to see why you should not build on someone else’s digital land. When MySpace launched, it was full of promise, Many people, businesses, and artists flocked to it, creating pages and in some cases, taking down their websites and pointing their domain names to their MySpace page.

MySpace 194
article thumbnail

Monday’s 5 Social Media Must-Reads

Firebelly

By Michael Stelzner I recently interviewed Jay Baer, co-author of the brand-new book The Now Revolution and founder of the popular blog ConvinceandConvert.com. In this interview, we talk about social media marketing, Jay’s experience writing the book and about where this crazy, fast-moving industry is headed.

article thumbnail

Why Alps Bethneck is 5 Years Old

Ari Herzog

AOL was going strong and the books sold on Amazon were made of paper. This resulted in the account which became the basis for my Google+ account. I may have opened a MySpace account when it was still the talk of the digital town. From Singapore I’ve watched the social media world develop its identity and characteristics.

MySpace 187