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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Carrie Phillips Who Are They?

Marketing 240
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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Soon, people are queuing out the door to buy a book, a hot drink, and a snack. Social listening can cover the whole of the web, often focusing on sites like blogs and forums alongside social media. Business is booming!

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Social Listening vs. Social Monitoring: How To Use Both in 2024

Hootsuite

This data can then inform marketing. Social media monitoring allows businesses to stay on top of what is being said about their brand, competitors, and industry. Real-time marketing Brands can use social media monitoring to spot opportunities to join conversations and create real-time marketing content.

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. Here are some simple tips that should be kept in mind regardless of your business or industry. Example Social Media / Online Marketing Strategies Based on Industry. Real Estate.

Industry 231
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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. You’ll also be able to identify new audiences and markets you may not have considered.

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Jason Miller on Slaying Mediocrity

Oktopost

Jason Miller, Marketing Director at CreativeX takes the hot seat on slaying mediocrity. Watch the recording: Want to hear more from renowned marketing leaders? Jason is currently serving as the Marketing Director at CreativeX , an AI-powered technology company that helps organizations measure the impact of creative decisions.

Microsoft 109
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7 Tips for Building a Career in Marketing (Advice and Insights From Top Founders and Investors)

Buffer Social

“How did you get into marketing?” ” At Buffer, members of our marketing team are often asked this question. Kevan, our Marketing Director, was a sports reporter. we’ve teamed up with Product Hunt, who recently published their first book on careers. 7 Tips for building a career in marketing.

Skills 108