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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. Apple has no such protocol in place, and at this point, there is no engagement. I’m going to stop there, though.

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Social Media and Your Ever-Expanding Brand

Socialized

What is a brand, and, as caretaker of your company’s brand, how does social media affect you? There are a few exceptions, like Apple and Bang and Olufsen. So what does this mean in the social media world? Tags: Social Media brand David Ogilvy joel postman The Experience Economy Joel Postman.

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What’s So Funny About Social Media and Online Marketing?

Webbiquity SMM

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Social Media. Top 30 Social Media Jokes, Clips and Cartoons!

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Apple iPad deliveries in Australia TNT

Laurel Papworth

I’d be handing the drivers TheFlip video cameras (or Bloggies or whatever) , dress them up with Apple t-shirts or hats or do something else. Apple iPad deliveries in Australia TNT is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , discussions , ipad , TNT. if I was TNT.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, the iPhone got huge social media exposure when first released. Apple could create an aggregation site to pull in blog posts and reviews about the product.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity SMM

Another excellent selection of free themes, including Heliumified which has a nice Apple-like look and feel. An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Tweet This!

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COI: Cost of Inaction United Breaks Guitars

Laurel Papworth

What ensued online was comprehensively a brand trashing and demonstrated what happens if you don’t pay attention to social media – even just monitoring it – it can cost your company $180,000,000. This is a follow on from my posts on Cost of Inaction , also Steak and Shake and Apple vs Engadget. Apple lost 4.6

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