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Creating Compelling Social Content in the Finance Industry

Oktopost

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary In this episode of Behind the Post, Olivia Messina sits down with Kristina Thomas , Head of Social Media at S&P Global.

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What it Really Means to be Data-Driven as B2B Social Media Manager

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry, and what role does social play in the B2B buyer journey? Or subscribe on Spotify , Apple Podcasts , or YouTube

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Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Regardless of how you feel about it, tapping into spokespeople, brand advocates, thought leaders, and experts in any given industry proves to be a credible and effective way to impact your business bottom line. Catch all episodes here. Episode Summary.

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Back to Basics: Your Social Media Questions Answered

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. The two tackle a tell-all episode around a broad scope of questions in the social media industry. And, of course, our social team shares the truth about engagement rate and why it’s not the most meaningful metric to report on, or is it? Meet Addie.

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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase.

Apple 180
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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

Based on the average cost of public education tuition and the headline figure of up to 400,000 fewer students, Dr. Phillips says the impact on the higher education industry will be $4.2 Apple is a fantastic case study into the importance and effectiveness of branding. Frame Your Reporting Social media reports are full of data.

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Malin Liden on Effective Digital Transformation

Oktopost

For more tips and strategies on digital transformation, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Subscribe to the Radically Transparent Podcast, brought to you by Oktopost, today: We’re on Apple Podcasts. Catch all episodes here. Meet Malin Liden. Catch all episodes here.

B2B 118