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Gamifying Advocacy: How to Hit Your Goals and Maintain Advocate Engagement

Oktopost

Clare Cavanaugh reveals how to gamify advocacy to hit your goals and maintain advocate engagement Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Being a marketing professional in a regulated industry is already a challenging task. Or subscribe on Spotify , Apple Podcasts , or YouTube

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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

Prior to Netflix, Saint John was the CMO at Endeavor, Chief Brand Officer at Uber, and held marketing roles at Apple Music and PepsiCo. Throughout her career, she has been a strong advocate for women of color and sees it as her responsibility to “hold the door” and forge a path for those who look like her.

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. Whether a video or image of the product being used or something created with an Apple device, the result is stunning.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. Apple could create an aggregation site to pull in blog posts and reviews about the product.

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Audience engagement: What it is and tips to improve it

Sprout Social

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Thus, helping you gain a competitive edge over the rest of the industry. How do you compare?

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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

Based on the average cost of public education tuition and the headline figure of up to 400,000 fewer students, Dr. Phillips says the impact on the higher education industry will be $4.2 Apple is a fantastic case study into the importance and effectiveness of branding. First, we need to consider cultural factors.

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Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

Proactive Report

These new outlets have several options for reaching their consumers online, including apps, newsletters, podcasts, and aggregation platforms like Apple News or Flipboard. Whether through podcasts, live streams, or curated social media feeds, the options are vast—and so are the considerations when evaluating their credibility.

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