Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? Make better content Content is King.

YouTube 52

YouTube Analytics Metrics Price 52

Keyhole.co

APRIL 12, 2023

That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy. What is Instagram hashtag analytics? So before we dig into analytics, let’s first identify different types of hashtags that you can use. Enter Instagram hashtag analytics! Is this worth the drill?

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts?

Research 265

Research Social Media Marketing Retail 265

Oktopost

SEPTEMBER 4, 2019

We like to help marketers out, so we’ve chosen twelve marketing research solutions that stand out from the pack. . But they’re also big enough to give away pretty powerful analytics tools for free. Marketers, wouldn’t it be great to have a research assistant in your back pocket? Facebook Groups. Google Trends.

Software 81

Software Research Marketing Price 81

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. More than 1 billion people around the world use Groups. More than 1 billion people around the world use Groups. So how do you create a Facebook Group? Facebook Group.

Groups 111

Groups Groups Communities Organization 111

Hootsuite

JUNE 28, 2023

Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Browsed a Facebook Group? Your direct traffic in Google Analytics is a good estimate.

HootSuite 120

HootSuite URL Analytics Forums 120

Convince & Convert

APRIL 16, 2013

The changing communications landscape has also led to revolutionary changes in the world of market research. Unfortunately, not every market research professional is adopting this new form of research citing its lack of structure as a major drawback. That digital analytics function does not just happen.

Analytics 139

Analytics Press Release Health Care Data 139

Koka Sexton

JANUARY 9, 2023

With research and audience segmentation, you can gain insight into the needs, interests, and preferences of your potential customers and create content that is tailored specifically for them. Research & Analyze Data: In order to gain an understanding of your target audience, you must first research and analyze data.

Patterns 98

Patterns Marketing Focus Group Survey 98

The Realtime Report

APRIL 20, 2022

Sotrender, a social media analytics company, has conducted research which clearly shows that most ads created in Meta products do not hit their target audiences. In the research, Sotrender’s analysts wanted to find out: whether higher audience saturation translates into changes in CPC or CPM costs. What Is Audience Saturation?

CPM 172

CPM CPC Social Media Cost 172

Sprout Social

OCTOBER 15, 2018

I am the Manager of Marketing Data & Analytics here at Sprout. To do this, I created a marketing data and analytics course, which consisted of four sessions designed to lead the team through the basics of data analytics. Name: Marie Dador Department: Marketing Started at Sprout: June 27, 2016. I absolutely love to read.

Meeting 75

Meeting Team Analytics Data 75

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. To get it right, first, outline your buyer persona and conduct market research to identify relevant influencers in your market that have a community of followers that fit this persona.

B2B 117

B2B Trends Social Media UGC 117

Sherrilynne Starkie

DECEMBER 31, 2014

To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. Subject matter experts can be found in product development, production, research, senior management, and in the front lines of customer services. Analytics: what matters to content marketers? Inspiration.

Content 282

Content Committee How To Curation 282

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Ignite Social Media

DECEMBER 16, 2016

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short.

Analytics 60

Analytics Platform Social Media comScore 60

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. At the same time, text analytics can monitor public concerns on social media.

Sentiment 109

Sentiment Banking Patterns Hotels 109

Oktopost

DECEMBER 21, 2023

Research your market The 2023 CMO Survey found that marketing budgets account for more than 10% of their organization’s total budget , and contribute to about 9% of their organization’s revenue. Furthermore, market research helps identify untapped opportunities, understand consumer needs, and tailor marketing campaigns for maximum impact.

Marketing 62

Marketing Survey Skills How To 62

Audiense

DECEMBER 17, 2021

Hosted by Rahul Jerome, founder of insight-intelligence.com , the series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry.

Skills 78

Skills Hosting Analytics Groups 78

Waxing UnLyrical

FEBRUARY 22, 2011

I’d hear about his work in the analytics field , about eMetrics and always think, wouldn’t it be neat if I actually got to meet him sometime? What are some of the most basic mistakes PR pros make when it comes to using web analytics? Like Jim Sterne did, on last week’s #measurePR. I miss it so…).

Analytics 199

Analytics TweetBeep Sentiment Meeting 199

agora pulse

DECEMBER 22, 2020

My advice is to test out each platform and make it your goal to find a select group of social media channels that will really make an impact for your brand and drive ROI. Here’s a graph of our Facebook Group engagement based on Posts, Comments, and Reactions from Jan. Know Your Audience and Conduct Research. 1, 2020, to Dec.

Social Media 126

Social Media Strategy Content How To 126

Sprout Social

SEPTEMBER 22, 2021

In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. We use social analytics to determine which content formats and social channels are most conducive to achieving our campaign goals.

Campaign 119

Campaign Hashtag Analytics Metrics 119

Buffer Social

JANUARY 22, 2024

Instead, I can provide certain themes and insights based on research, expert opinions, and raw instinct for what we might see. First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. What else is corroborating this prediction?

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Carve out time for audience research and build the resources and the right infrastructure into your budget. Audience research Every audience is different.

Social Media 122

Social Media Sentiment Data Team 122

Sprout Social

FEBRUARY 29, 2024

According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. At the heart of this AI revolution is the ability to segment behaviors and target specific customer groups with precision. Why this surge?

Patterns 118

Patterns Sentiment Analysis Proposal 118

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Social Media Strategies Summit

JUNE 3, 2022

Specific to Harvey Mudd, I work with an amazing group of faculty and students. The hardest part of any job I’ve had is caring about data and analytics. I have an incredible team and supervisors. The supervisor sets the tone, and I am grateful to work with people who understand how to lead. Excel sheets make me sad.

Newsletter 218

Newsletter Project Aggregator Team 218

Social Media Strategies Summit

APRIL 15, 2021

Brand communities could be anything from a Facebook group to an online forum on the brand’s website. You simply need to create a group and invite your followers to join it. Many social media platforms like LinkedIn and Facebook provide the option to form groups where you can create a brand community. Image via Sephora.

Process 161

Process Communities Brands How To 161

Sprout Social

FEBRUARY 15, 2022

Do your research. Just like starting any new business, researching your industry, pricing and potential client base is key. Research your potential competitors through LinkedIn and Google searches. During the research process, look at both what you want to offer and the matching client base. Facebook Groups.

Consultant 105

Consultant Social Media How To Insurance 105

Sprout Social

JANUARY 3, 2023

Our research from The Sprout Social Index™ 2022 shows that more than three-quarters of consumers expect a response within 24 hours on social media. For example, if a group of customers shows interest in a product or feature promoted on social, sales can highlight it in their communication efforts with those interested parties.

Collaboration 120

Collaboration Social Media Team Sentiment 120

Keyhole.co

FEBRUARY 16, 2024

What is YouTube competitor analytics ? Rather than doing everything with your hands, you can leverage a YouTube competitor analysis tool and substantially cut the time spent on competitive research. Let’s review the subscription plans of the top five you can successfully use for YouTube competitor analytics.

Analysis 52

Analysis YouTube Tools Strategy 52

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. It’s also an important form of competitor research. This makes it a robust tool for market and competitor research. What is social listening? Pricing available on request.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Waxing UnLyrical

JUNE 12, 2018

This mobile-only group of users is forecasted to increase to 52 million people by 2021. You can then use automation to pull analytics which will help you read how successful different messages were, such as including those based on keywords. What else does automation in this brave new world of mobile-only communication look like?

Mobile 163

Mobile Creative Commons Template Templates 163

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. This translates into streamlined operations and improved productivity.

Strategy 102

Strategy Sentiment Patterns Marketing 102

Convince & Convert

DECEMBER 23, 2014

In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. But they are united by the importance of analytics and integration in digital marketing. Gartner Director of Research, Julie Hopkins. julierhopkins Tweet This.

Social Media 149

Social Media Strategy Apple Analytics 149

ProBlogger

JUNE 29, 2017

3 days ago Facebook ticked over the major milestone of 2 billion monthly users , over half of whom use Facebook groups. That’s right, more than 1 billion people are using Facebook groups. Here’s how you can move to where the conversation is and develop community for your blog in 5 different ways with Facebook groups.

Groups 54

Groups Groups Facebook Blogger 54

Hootsuite

JANUARY 4, 2023

Social media analytics. Using analytics tools to track how content performs, report on progress towards social media goals, and plan ways to improve overall response. This is also a powerful tool for competitor research. That might mean a Facebook Group or a hashtag like #DIYTok. Social listening. Community management.

Social Media 76

Social Media HootSuite Marketing Social Networking 76